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Creating Value – The Future of Your Christian School
“Again, the kingdom of heaven is like a merchant looking for fine pearls. When he found one of great value, he went away and sold everything he had and bought it.” Matthew 13:45-46 Based in part on Jim Collins’ bestselling book, “Good to Great” (2001) Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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The New Reality – The Christian school consumer has changed
The 1960s, 1970s, and before – You attend a Christian school because it was your identity, the right thing to do – DUTY The 1980s until today – You attend a Christian school because of the real or perceived value to your child and family – VALUE Copyright © Wheaton Academy. Copyright © Eugene A. Frost. All rights reserved.
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What’s the Problem Today?
We have a value problem, not a price problem What percentage of your families are at your school primarily because they are committed to Christian education as opposed to the quality of your product? What percentage of your families would say they couldn’t afford not to send their children to your school? Copyright © Wheaton Academy. Copyright © Eugene A. Frost. All rights reserved.
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Jim Collins’ Hedgehog Concept
What are you deeply passionate about? What drives your economic engine? What can you be the best in the world at? Copyright © Wheaton Academy. Copyright © Dr. Eugene A. Frost. All rights reserved.
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The Hedgehog Concept Adopted for Christian Schools
Passion – Mission Resources -- Enrollment, Development, & Services Being the Best – People & Program Copyright © Wheaton Academy. Copyright © Dr. Eugene A. Frost. All rights reserved.
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Examples The hedgehog without an engine The hedgehog without a mission
The true hedgehog Prayer Programs Dreams Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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Copyright Wheaton Academy. Copyright Eugene A. Frost
Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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Copyright Wheaton Academy. Copyright Eugene A. Frost
Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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Copyright Wheaton Academy. Copyright Eugene A. Frost
Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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What is your hedgehog? If you shoot at nothing, you’ll usually hit it.
What is your hedgehog? (exercise) Pick one Grow it Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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Our Challenge The Christian school must grow its value proposition if it is to succeed in the 21st century. Copyright Wheaton Academy. Copyright Eugene A. Frost. All rights reserved.
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Delivering Value – Timeless
Copyright © Wheaton Academy. Copyright © Eugene A. Frost. All rights reserved.
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