1. Leadership & Zombies John Baguley, Chair, Group IFC www.groupifc.com

2. Changing the world - one client at a time.

3. “Fundraising is a passionate, caring and critical profession that has a love for building a better world.”

4. “ “But it requires leadership to transform organisations”

5. Transformational leadership:
It all depends on: How you behave, how you treat others, how you cope with pressure and whether you follow through on your promises.
And your staff will imitate you.
General Stanley McChrystal ‘Leaders: Myth & Reality’

6. The problem with zombies…
         (Photo: Techland)
The problem with zombies…

7. Face up to zombies! Get them back on track or sack them…
Warning: Never ignore a zombie or you will be eaten alive.

8. What if - your CEO is a zombie?
What if - the Chair of the Board is a zombie?
What if - you are a zombie?

9. Don’t hire zombies!!! Hiring fundraisers Job Description
Person Specification
Experience!
Interview:
Ask questions to match JD & PS
A practical test
Always take up references
Plan the Induction
4. Review your decision
Don’t hire zombies!!!

10. Dream team
Dream performance
Dream results

11. “My mom always told me to use my brain, but to make sure it’s linked to my heart.”
Angelique Kidjo, UNICEF Goodwill Ambassador, singer and songwriter

12. Why donors give money Their heart tells them to give…
Their brain gives them the reason…

13. Strategy and Innovation in Fundraising
Set the long term agenda…
Resource fundraising properly.
Adapt to change and innovate…
Grow income from different sources…
Fundraising is everyone’s responsibility…

14. Four things every fundraiser should know
Follow the money!
Invest in fundraising.
Write out your case for support.
Don’t get between the donor and the people you help.

15. Innovations in Fundraising UK
Contactless giving.
Crowd funding.
Running for sponsorship.
Avaaz.org Campaigning & then Fundraising.
Private Offices!
Cheat! Donate to 6 charities…

16. Fundraising in hard times
It is always hard times!
Don’t cut the fundraising budget.
Talk to consultants…
Fundraisers should be heroes.
Talk to your donors!

17. “Love your Finance Department”

18. Next steps… Develop your goals and timetable
Build support – individuals and departments
Support your fundraisers
Deal with obstacles: budget, people etc.
Get going – over communicate…

19. “Out of this long process a brighter day will come”
President Barack Obama

20. John Baguley, Chair, Group IFC www.groupifc.com
QUESTIONS?
John Baguley, Chair, Group IFC

21. International Fundraising Consultancy - Winning Awards
Best Strategic / Fundraising Consultancy