1. FMCG adspend by product category, H1 2012
% share of total FMCG adspend of $65.4bn
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

2. Top ten brands, US adspend in toiletries & cosmetics category, H1 2012
US$m
Source: Nielsen
Extracted from Adstats: Cosmetics and toiletries
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3. Growth in adspend by region, H1 2012
year-on-year, % change
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

4. Growth in adspend in top 10 product categories, H1 2012
year-on-year, % change
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

5. Share of cosmetics & toiletries adspend by medium - APAC, H1 2012
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

6. Share of cosmetics & toiletries adspend by medium - Europe, H1 2012
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

7. Share of cosmetics & toiletries adspend by medium - Americas, H1 2012
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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8. Cosmetics & toiletries adspend by category sector - H1 2012
% share of total cosmetics adspend of $24bn
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends

9. Growth in cosmetics & toiletries versus global adspend by medium, H1 2012
year-on-year % change
Source: Nielsen Global AdView Pulse, Q2 2012
Extracted from Adstats: Cosmetics and toiletries
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Media trends