1. Presentation for Lessors.com March 8, 2001
Susan Carol, APR
Susan Carol Associates Public Relations, Inc.
1127 Columbus Drive, Stafford, VA 22554
• fax

2. Leasing In The Digital Revolution
Origins of e-leasing
1999 – a pivotal year
2000 to present
Future of e-leasing

3. Origins of E-leasing BrochureWare online in the ‘90’s
Vendor lessors and small independents were pioneers
E-leasing spin

4. 1999 – A pivotal year Late bloomers: leasing not a commodity
Belief that early adoption led to competitive advantage
Capturing new business from small companies
Incompatible platforms with customer

5. 2000 to Present Situation
Introduction of online exchanges
Evolving models and VC spending
Application Service Providers become hot model by Fall 2000

6. Lessons Learned
Digital revolution: lessons learned
Internet revenue only at 10 percent in early 2000
Disconnect of online, offline operations

7. What makes a successful digital business?
The “New” New Economy
The profitable one!
Is the Gold Rush over?
What makes a successful digital business?
What is the focus of the new, new economy?
What are your challenges?
How are you managing them?

8. Industry Research
KPMG
Inc. Magazine
Monitor

9. Future of E-leasing
Serious challenges
How lessors will manage them
Wireless is hot
E-signatures are legal