1. DISRUPTIVE TECHNOLOGY TRENDS AND TECHNICAL WRITING
DHANNYA NAIR & ANJALI ANANTHARAMU
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2. KEY OBJECTIVES
Leverage disruptive technology trends to redesign the old-school approach of content development.
Create personalized, co-created social documents that can be accessed anywhere, anytime.
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3. DISRUPTIVE INNOVATION
Creating a new future:
1908
Future
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4. DISRUPTIVE INNOVATION
Examples:
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5. TODAY’S AGENDA The changing face of documentation: Social Media
Responsive Design
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6. DISRUPTION IN DOCUMENTATION
Technical Publication
A key role in the success of a product.
Significant contributor to an effective system operation.
A New Genre of Technical Publication
Provide maximum user experience and greater satisfaction.
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7. SOCIAL DOCUMENTATION A differential content strategy:
Content research phase
External communities
Internal communities
Content development phase
Collaboration tools
Integrated social media platform APIs
Integrating analytics
Link to external social media sites
Content maintenance phase
Feedback evaluation
Content curation
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8. Community of Product Involvement
PHASE 1: RESEARCH
Join user communities:
Internal Communities
Community of Product Involvement
External Communities
Community of Users
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9. PHASE 2: CONTENT DEVELOPMENT
Use Collaboration Tools
Integrate social media platform APIs
Integrate Analytics
Link to external blogs, forums, Facebook page, Twitter, etc.
“Based on the user feedback, the content can be modified to suit the needs of audience.”
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10. PHASE 3 : CONTENT MAINTENANCE
Collection of feedback
Evaluation of feedback
Curation of content
CONTENT
User’s Feedback
Content Creation
Content Curation
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11. A popular wiki in corporate environments.
CASE STUDY
A popular wiki in corporate environments.
Success story of Atlassian Confluence:
Users’ involvement in generating data.
Release Notes as tweets.
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12. “Content is like water. It takes the shape of its container.”
MOVING ON…
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13. RESPONSIVE DESIGN Tables Images Content Structure Navigation
Write concisely
Progressive information disclosure
Clean up device-specific terminology
Place prime content ‘above the fold’
Concise Paragraphs
Embedded links
Easy navigation
Easier links
Table of Contents
Minimal text in tables
Easy to navigate table design
Keep image files small
Flexible Images
Floated images
Images with embedded text

14. Don’t let your documentation get caught up in the disruptive waves.
CONCLUSION
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15. THANK YOU!
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16. IMAGE COURTESY AND REFERENCES
documentation-and-industry
to-content-marketing-chapter-5/
better-content.html
changes-technical-communication/d/d-id/
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