1. We all rise… …or we all fall.
10 Rules of Crisis Communications
Jeff Angel

2. Rule 1: Prepare, prepare, prepare.

3. Rule 2: Be clear on your Crisis team and what their responsibilities are

4. Rule 3: Be creative when thinking about what might happen and plan for that.

5. Rule 3: Be creative when thinking about what might happen and plan for that.

6. Rule 3: Be creative when thinking about what might happen and plan for that.

7. Rule 3: Be creative when thinking about what might happen and plan for that.

8. Rule 3: Be creative when thinking about what might happen and plan for that.

9. Rule 3: Be creative when thinking about what might happen and plan for that.

10. Rule 3: Be creative when thinking about what might happen and plan for that.

11. Rule 3: Be creative when thinking about what might happen and plan for that.

12. Rule 3): Be creative when thinking about what might happen and plan for that.

13. Rule 3: Be creative when thinking about what might happen and plan for that.

14. Rule 3: Be creative when thinking about what might happen and plan for that.

15. Rule 4: Practice, practice, practice.

16. Rule 5: Media train everyone who may be on camera in a crisis.

17. Rule 6: Don’t speculate. Ever.

18. Rule 7: Feed the Beast

19. Rule 8: Get to know your lawyers (beforehand.)

20. Rule 9: Take decisive action.

21. Rule 10: Be transparent and accountable.

22. COMMENTS / QUESTIONS