1. Our Chocolate Bar By Abbey & Tijana
MIXED!
Our Chocolate Bar
By Abbey & Tijana

2. Description
Our chocolate bar has five different sections, that are breakable and each section contains a different brand flavour. Our five flavours are…
DAIRY MILK
TWIRL
WISPA
CRUNCHIE
BOOST

3. Target Audience
Young children and teenagers are our main target audience however adults can eat it too if our product appeals to them. We can do market research to find out if our target audience will like our product by doing surveys or questionnaires.

4. Competition
Our unique selling point is that our chocolate has five Cadbury’s bar flavours. Therefore allowing a combination of all top flavours rather than one. It is also only 65p making it cheaper than the individual bars. Of course, our main competition will be the makers of the individual flavours.

5. Research
We will ask the general public which chocolate bar flavour is their favourite. Then we will choose the top five of those flavours and combine them for our product. The top five flavours the UK enjoys the most are Dairy Milk, Twirl, Wispa, Crunchie and Boost.