2. With 18 Swedish Championships, 14 Swedish Cup titles and regular participation in the European
Cups with the Champions Cup final in 1979 as the highlight, Malmö FF have a long, proud and
successful history on the pitch that goes all the way back to its foundation in 1910.
Off the pitch the club also has a profound and genuine commitment in the community that includes
Actions
for education
against racism
fighting against youth unemployment
Our Careeracademy the takes as its starting point the needs of the club’s 400 partner companies and we focus on matching unemployed young people aged in Malmoe with existing job opportunities.
It is a way for the employers to make a contribution to Malmoe´s economic and social
Sustainability.
We work closely with Malmo City Council and the Swedish Public Employment Service in Malmoe.

3. But why? Because football is more than just football!
With a strong brand comes responsibility
We can and are able to make an impact in the community

4. The funding journey starts in 2013
Feasibility study
Pilot
Funding gap
Third Sector Public Partnership

5. Our method- No rocket science but still an innovation!

7. Questions?
Karin Heri