1. FRIDAY
NIGHT
Ventura County

2. History
The California Friday Night Live (FNL) Program was developed in It began as a pilot program dedicated to reducing the number of deaths and injuries caused by teen motorists driving under the influence of alcohol and other drugs.
By 1990, the number of counties with the FNL Program had increased 300% and the main focus of the program began to shift from one of preventing drinking and driving among teens to promoting healthy lifestyles free of alcohol, tobacco, or other substance abuse among youth.

3. Ventura County ATODV community education Service to the community
Positive, alternative activities
County-wide youth leadership conference
Numbers Don’t Lie poster campaign
Alcohol Billboard Project
Alcohol Retail Assessments
Beach cleanups
Blood drive
Social activities

4. Friday Night Live
Standards of Practice

5. A Safe Environment

6. Community Engagement

7. Leadership Decision Making Voice and Self Worth
Taking Action (for self and others)
Leadership

8. Meaningful Relationships

9. Skill Development

10. Ventura County Youth Advisory Council (YAC)
Acts as an advisory to the FNL programs established within Ventura County.
Open to all youth in grades 7-12.
All meetings, activities, and events are planned by youth and for youth.
There is a YAC Alumni group
comprised of former YAC
members ages 18 and above.

11. Example Projects

12. Billboard Project Oxnard and Santa Paula

13. Billboard Project
Ventura County FNL Member expressed a desire to address billboards advertising alcohol
Support from the Ventura County Behavioral Health Department, Prevention Services
Two targeted areas – Oxnard and Santa Paula
Three assessments cycles completed

14. Assessments Size Commercial, Residential, or Historic areas?
Area Demographics
Environmental Factors (near a school park, youth center, etc.)
Message
Number of total billboards and alcohol-related billboards nearby

17. Next Steps
Approached both city councils and requested to be placed on future agenda

18. Boys & Girls Club
Locations of billboards assessed and some nearby youth-sensitive locations.

19. Overview of billboard locations with 500 foot radius indicated.

20. Main St. & 4th St.

21. Isbell Middle School is an example of a school within the 500 foot radius. Clinicas and Baskin Robbins are examples of common family-oriented destinations to also take into special consideration.
Main St. & 4th St.

22. Annual Youth Conference

23. Planned and organized by youth
Local keynote speakers
Youth-focused workshops
Open to all youth countywide grades 7-12
No cost event!

24. ?
Questions?

25. Some Context

30. For more info: Gabe Teran Project Specialist Friday Night Live
vcfridaynightlive.org

31. Thank you very much!
Made Possible through Funding from the Ventura County Behavioral Health Department, Alcohol and Drug Programs and the Ventura County Office of Education