1. Technology Sourcing at

2. Project Scope Tools for selecting technologies Roadmapping - the true starting point Identifying external sources of technology Bringing the technology in-house Technology Transfer Next Steps

3. Current Situation at Kraft Krafts illustrious history Current technology sourcing –Gatekeeper –Ad Hoc

4. Technology Management Core Competency assessment Voice of the customer Roadmapping –Business Strategy –Technology Strategy

5. Technology Management (cont..) Technology sourcing –Decision factors –Identification strategies Examples

8. Technology Sourcing Identification –Learning from others experience Acquisition –Challenges –Legal Issues

9. Technology Transfer Bringing technology in-house –Communication –Incentives Adaptation Integration

10. Conclusion/Next Steps YOU CAN DO THIS! –Balance business pull & technology push –Core-Competencies –Roadmapping –Formal process for technology sourcing –Communications strategy Next Steps - Project Plan