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To let more people know SDG

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Presentation on theme: "To let more people know SDG"— Presentation transcript:

1 To let more people know SDG
SDG Game To let more people know SDG PRESENTED BY Ashish Clara Poney 2017 预览及使用此模板前先下载英文Segoe Script、中文新蒂小丸子小学版字体,预览效果会更加美观!

2 1 What is the solution?

3 First Strategy Online Communities Campaigns Digital Marketing

4 Second Strategy Physical Product Educational and Challenging
Cheap units/parts Traditional games combine with technologies Physical Product

5 2 Assignment and plan

6 Mechanism to improve the problem
Attracted→widespread Attracted→realize→responsible→take action User experience Interesting and rich content; Challenging;competition;interaction sense of achievement; educational Who has to do what Investors; funds Our team: design the rules Marketing staff. Governments, Schools; IOs, NGOs; cooperate to implement Potential partners UNOG(Perception Change Project), UNESCO; SDG games; SDG quiz; storytelling risks Time consuming; costly; inadequate popularity Does not work well Supportive ones Environmentalists; charity institutions; NGOs; IOs; social enterprises,schools Opposed ones ……

7 Plan for the following 4 weeks
4th week Elaborate rule design seek for collaboration with partners and NGOs 3rd week Interview ; research; user preference Online: create social media pages and bring & engage audience 6th week Prepare for Beijing week Test and continue to revise Campaigns/webinar/Surveys 5th week Pre-test and revise our design Ask for advice from potential users Marketing of sdginprogress.com

8 THANK YOU


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