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Greater Cincinnati Autonomous/Connected
Vehicles & Smart Infrastructure Survey Results
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Participation Overview
Time Frame Nov – May 2019 Participants 1,051 Data Points 20,028 s Collected 293 Social Media Reach 89,000+
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Email Promotion Sent to: OKI Board of Directors ICC Freight Contacts
Regional Planning Forum Bright 74 Contacts KY 536 Contacts Boone County Transportation Plan Contacts 2040 Plan Contacts General OKI Contacts
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Facebook Promotion People Reached: 89,944 Link Clicks: 1,745
Comments, Likes, Shares: 310 Public is more negative in the comments than on the actual survey.
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Targeted Facebook Approach
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Targeted Facebook Approach
Previous OKI surveys, responses mainly from the Urban Core Using Facebook targeted areas around and outside I-275 loop 473 of 1,051 participants came from these targeted areas.
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Key Findings Interacting w/ Bike & Ped Greatest Concern
Familiarity Changes Perception Fewer Crashes Greatest Benefit Interacting w/ Bike & Ped Greatest Concern Safety Greatest Benefit 50%+ are interested in having some form of autonomy.
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Full Results
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What is your general opinion regarding autonomous/connected vehicles?
Segmentation Comparison – Familiar V.S. Not Familiar What is your general opinion regarding autonomous/connected vehicles?
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Segmentation Comparison - Familiar V.S. Not Familiar cont.
If the cost is reasonable, how interested would you be in having this technology on a vehicle YOU DRIVE?
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Segmentation Comparison - Familiar V.S. Not Familiar cont.
If the cost is reasonable, how interested would you be in having this technology on a vehicle that DRIVES YOU?
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What is your general opinion regarding autonomous/connected vehicles?
Segmentation Comparison – Core V.S. Non-Core What is your general opinion regarding autonomous/connected vehicles?
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Segmentation Comparison - Core V.S. Non-Core cont.
If the cost is reasonable, how interested would you be in having this technology on a vehicle YOU DRIVE?
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Segmentation Comparison - Core V.S. Non-Core cont.
If the cost is reasonable, how interested would you be in having this technology on a vehicle that DRIVES YOU?
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What is your general opinion regarding autonomous/connected vehicles?
National Comparison – University of Michigan Study What is your general opinion regarding autonomous/connected vehicles?
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National Study OKI Fewer Crashes Most Likely Benefit
Interacting w/ Bike & Ped Greatest Concern Emergency Response Most Likely Benefit Equipment Failure Greatest Concern Safety Greatest Priority 50%+ are interested in having some form of autonomy. Safety Greatest Priority 50%+ are interested in having some form of autonomy.
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Re-use elements of survey in 2050 Plan Public Outreach
What’s Next? 2050 Plan Re-use elements of survey in 2050 Plan Public Outreach
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