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Brand Protection System

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Presentation on theme: "Brand Protection System"— Presentation transcript:

1 Brand Protection System
Presented by: Yoav Keren, CEO This Document contains proprietary information, which is a property BrandShield Ltd. No Parts of its contents may be used, copied, disclosed or conveyed to any party in any manner whatsoever without prior written permission from BrandShield Ltd.

2 BrandShield At a Glance
Cyber Intelligence SaaS revolutionizing Online Brand Protection and Affiliate Monitoring Technology company with R&D in Israel Founded by industry experts with 17 years of experience Established in 2013 -CONFIDENTIAL-

3 What Is BrandShield? Brand Protection
Reputation Protection, and Affiliate monitoring SaaS Proprietary monitoring and algorithm based technology Artificial Intelligence and Bid Data analysis -CONFIDENTIAL-

4 Covered Platforms Websites Mobile Apps Online Marketplaces PPC Ads
Social Media -CONFIDENTIAL-

5 BrandShield’s Technology
Scans, monitors and collects data Analyzes content and web metrics Prioritizes the potential risk using AI and Big Data Uses machine learning algorithms -CONFIDENTIAL-

6 that really create damage
Focus on items that really create damage Relevant content High on search results Significant traffic Invest in SEO Etc.

7 Takedown Services Websites:
C&Ds – website holder, hosting, registrar ICANN Whois inaccuracy Search engines and Credit Card processing companies Quasi-legal – negotiation, UDRP, URS Mobile Apps, PPC ads, Marketplaces, Social Media: Structured reporting C&Ds -CONFIDENTIAL-

8 Sample Customers * Direct and through partners -CONFIDENTIAL-

9 Testimonials Dan McKinnon - VP Intellectual property, New Balance
“BrandShield is a technology that helps change the balance in the fight against counterfeiters. The analytical capabilities of BrandShield allow our team to locate the most damaging online problems for New Balance at any given time. “ Marcus Jaeger - IP Address & Domain Management, Swisscom “I was promised: Something different, something else. I can say yes, I am impressed and for my requirements the system is better compared to others I have seen and used over the years.” Hannes Tribelnig, Licensing/Trademark Protection Manager, KTM “With BrandShield we are able to optimize our resources and reaction time and are able to easily identify and process far more trademark infringements than ever before.”  -CONFIDENTIAL-

10 BrandShield vs. the Competition
Competitors Technology based Manual labor Depth of Analysis Biased Breadth of search Shallow Scalable Not scalable Prioritization and ease of use Demanding Patterns analysis finds networks and major abusers Only trivial parameters used to find abusers Flexible use model Less flexible Reasonably Priced Expensive -CONFIDENTIAL-


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