1. Getting Data Where and When You Want it with SQL Server 2005
Marcus Perryman

2. Agenda How to get data in and out of SQL server
Going mobile with SQL Server 2005 Mobile Edition
Moving data through replication
Business Intelligence and SQL Server Integration Services

3. Getting Data out of SQL 2005 System Admin’s Remote Users OLTP Backup /
Business
Decision
Makers
Mobile
Workforce
Backup /
Restore
OLTP

4. Getting Data out of SQL 2005 System Admin’s Remote Users OLTP
Business
Decision
Makers
Mobile
Workforce
OLTP
Replication
Services

5. Getting Data out of SQL 2005 System Admin’s Remote Users OLTP Business
Decision
Makers
Mobile
Workforce
OLTP
Business
Intelligence

6. Agenda How to get data in and out of SQL server
Going mobile with SQL Server 2005 Mobile Edition
Moving data through replication
Business Intelligence and SQL Server Integration Services

7. SQL Server 2005 Mobile Edition Product Goals
Integration with SQL Server 2005
Integration with Visual Studio 2005 and .NET Compact Framework v2.0
Performance and developer control
Significant functionality
Easy migration from SQL Server CE v2.0

8. SQL Mobile Supported Platforms
PocketPC, Phone Edition
2003 & Future release of Window Mobile
SQL Mobile storage engine in ROM
Embedded
Windows CE.NET 5.0
Smart phone
Future release of Windows Mobile SP
TabletPC
Visual Studio 2005 as development
tool

9. SQL Mobile Architecture
Enterprise Backend
Oracle / db2 / etc
Native Stack
Managed Stack
XML/BizTalk/CS 2002
Visual Studio 2005
Visual Studio 2005 (VB.NET & C#)
ADO.NET
Ethernet
SQL Mobile Data Provider
SQL Server Client Data Provider
OLEDB CE
TDS
Well Connected
CLR / .NET CF
OLEDB Provider
OLEDB / Replication API
802.11b/a/g, CDPD, GSM, CDMA, TDMA, etc.
Data Provider
SQL Server Mobile
IIS
Server Agent: Replication
and
Remote Data Access
QP/Cursor Engine/ES
Client Agent: Replication
and
RDA
Storage Engine / Repl Tracking
HTTP
Occasionally Connected
CLIENT
SERVER

10. SQL Mobile Features Storage Engine
Multi-User support
Row level locking data
Page level locking index
Lock Escalation
Improved stability
ACID transaction support
Auto re-use of empty pages

11. SQL Mobile Features Query Processor
Showplan
Query optimization hints
Histogram support for query performance improvements
Updateable scrollable cursor / SQLCEResultSet
Named parameters

12. Demo
SQL Mobile Features

13. Agenda How to get data in and out of SQL server
Going mobile with SQL Server 2005 Mobile Edition
Moving data through replication
Business Intelligence and SQL Server Integration Services

14. SQL 2005 Replication Themes
Publish Data From Oracle to SQL Server
Increase uptime
Simplify setup, administration and monitoring
Enterprise Data
Management
Performance and
Scalability
Reduce time required to replicate data
Support larger number of subscribers
Improve concurrency with applications
Replicate .Net UDT’s
Program replication with .NET API
Replicate over HTTP/HTTPS
Programmability
and BI

15. Oracle Publishing Transactional Replication
Designed specifically for Oracle Publishers
v8+ on any operating system
Administered like SQL Server, from SQL Server
No Oracle side software install necessary
Requires minimal knowledge of Oracle
Leverages existing SQL Server skills
Standard Transactional and Snapshot Publications
SQL
2005
Distributor
Subscribers

16. Monitoring Goals Provide answers to common questions:
Why is the system slow?
How long until it catches up or finishes?
Where are the potential problems?

17. Demo
SQL Replication

18. Agenda How to get data in and out of SQL server
Going mobile with SQL Server 2005 Mobile Edition
Moving data through replication
Business Intelligence and SQL Server Integration Services

19. SQL Server Business Intelligence
Integrate
Analyze
Report
Data acquisition from source systems and integration
Data transformation and synthesis
Data enrichment, with business logic, hierarchical views
Data discovery via data mining
Data presentation and distribution
Data access for the masses

20. What is SQL Server Integration Services?
A new SQL Server Business Intelligence application
The successor to Data Transformation Services
The platform for a new generation of high performance data integration technologies

21. Example: before Integration Services
Alerts & escalation
Data mining
Call centre data: semi structured
Legacy data: binary files
Application database
Hand
coding
Staging
Text Mining
ETL
Cleansing
&
ETL
Staging
ETL
Warehouse
Reports
Mobile
data
Integration and warehousing require separate, staged, operations.
Preparation of data requires different, often incompatible, tools.
Reporting and escalation is a slow process, delaying smart responses.
Heavy data volumes make this scenario increasingly unworkable.

22. Example: with Integration Services
Alerts & escalation
Warehouse
Reports
Mobile
data
SQL Server Integration Services
Text mining
components
Custom
source
Standard
sources
Data cleansing
Merges
Data mining
Call centre:
semi-structured data
Legacy data: binary files
Application database
Integration and warehousing are a seamless, manageable, operation.
Sourced, prepare and load data in a single, auditable process.
Reporting and escalation can be parallelized with the warehouse load.
Scales to handle heavy and complex data requirements.

23. SQL Server Integration Services
Demo
SQL Server Integration Services

24. Achieving Performance Using 64 bit
Some components work with data row by row
Calculating new columns
Converting data
Character conversions
Look-up joins to reference tables
These benefit more from parallelism than memory

25. Achieving Performance Using 64 bit
Some components work with the entire data set
Aggregation
Sorting
Fuzzy (best match) Lookups and Deduplication
These benefit from increased memory
64 bit enables potentially huge data sets to be worked on in memory

26. Life Cycle tools Design Deployment Supportability
Business Intelligence Designer
Object Model, Migration, Source control
Deployment
SQL, XML, Reg configuration
Command line execution
Supportability
SQL, File, Event log logging
Monitoring, debugging packages

27. Demo
Life Cycle tools

28. Summary
SQL Server 2005 Mobile Edition: your data in the right place at the right time
SQL Server 2005 Integration Services provides rich, scalable and performant data manipulation tools.
SQL 2005 brings these technologies together and get data where and when you want it!

29. Resources www.sqljunkies.com/blogs www.sqlservercentral.com

30. © 2004 Microsoft Corporation. All rights reserved
© 2004 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.

31. © 2004 Microsoft Corporation. All rights reserved
© 2004 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.