1. AGENDA Feb 25, 2015 EQ: How can you create your Research Concept Map?
Goals:
Keep the End in Mind
(Portfolio & Presentation)
Research Concept Map
Research Proposal
Applied & Basic Research

2. Due Dates
3/9 -12 Required Conferences 3/23 Rough Draft of Proposal, Peer Edit 3/30 Final Proposal Due 4/1 Rough Draft Basic Subproblem 4/16 Final Basic Subproblem 4/22 Rough Draft Applied Subproblem

3. Research Map Conference
Due at conference:
Research Concept Map
Internship Picture
Hardcopies and uploaded to google drive
Grade
Concept Map
Timeliness
Effort

4. What are factors that affect branding and the effectiveness of an advertisement, and what is the most common form of marketing at Red Rhino MG?
Are horizontal advertisements more effective than vertical advertisements?
How does having the price savings listed affect the effectiveness of the advertisement?
What is the most common advertising strategy that Red Rhino Market Group uses?
What factors affect branding?
Horizontal advertisements are more effective in producing customer responses than vertical advertisements.
Advertisements with the savings listed are more effective in producing customer responses.
Red Rhino Market Group uses the direct marketing approach for most of their clients.
Branding involves creating an identifiable trademark for a product or service.
Send out two advertisements that are the same, one being vertical and one being horizontal. Record how many calls each advertisement receives.
Send out two advertisements that are the same, one having the savings listed and the other not having the savings listed. Record how many calls each advertisement receives.
Acquire a list of three of Red Rhino Market Group’s clients
and fill out a data table that describes the purpose and marketing approach for the client.
Find articles in Gale Power Search on branding and its effectiveness. Record data into the data table.
Independent
Dependent

5. Research Map Reminders
Basic Framework of Your Plan
Organized: 2 Main Themes
Horizontal Alignment:_____________________
Vertical Alignment:________________________
(Use COLORS & Shapes)
Professional
Attractive
Concise
Legible

6. Research Map Components
Overarching Research Question
Key terms from all SPs
3-7 Sub-problem Questions
Hypothesis
Independent Variable(s)
Dependent Variable(s)
Clearly marked with color in the hypothesis
Criteria to collect data (summary of procedure/plan)
At least one basic and one applied research SP

7. Research Design Proposal
The Research Design Proposal is the detailed “Plan” for your Research Project
Research Concept Map – “The Skeletal Framework” to build the Proposal
Research Design Proposal – Fills in the detail of the framework, Research Concept Map

8. Parts of the Proposal Title Page Table of Contents Rationale of Study
Research Map
Delimitation of Terms & Assumptions
Defining the Terms
At Least 3 Subproblems: 1 Basic & Applied
Subproblem 1
Subproblem 2
Subproblem 3, etc…

9. Subproblem Format Subproblem Question
Hypothesis(es) - Ind. & Dep. Variables
Criteria to Collect Data (clear & concise)
Procedure (Detailed…should be Replicable; Future Tense, Passive, 3rd Person.
Data Table – Organized – Includes the
Ind. & Dep. Variables
Criteria to Support or Not Support Hypothesis

10. Internship/Research Assignment
Your Full Name
Name / Logo of Your Internship
Main Research Question
Need a Hardcopy and Electronic file
Due: 3/9/15

14. How do sterilization and stapling effect the results of a neurosurgical approach that goes through either the eyebrow or the nose?
Emory University Hospital Midtown
The Emory Clinic, Glenn Building
The Emory Clinic, Building B
Keon Mahmoudi

15. ChemLink Laboratories
Nicholas Ngare
ChemLink Laboratories
How is the flow rate of different powder materials and blends affected by chemical properties, machine design, and regular maintenance?