2. The Market Opportunity
In 2005, direct and captive writers like State Farm, GEICO, Allstate and Progressive sent a total of 765 million direct mail pieces to prospective customers nationwide.
Those same carriers spent a total of $1.2 billion in television advertising.
Could you benefit from building stronger relationships with your customers to avoid attrition? YES!
Are you rounding every account to maximize the number of policies sold to each customer?

3. What Makes One2One so Special?
Supports Business Imperatives
Keeps an ongoing dialogue in a highly competitive market place
Increase Retention
Generate Revenue
Differentiate your agency from competition
Unique program developed with Agents in mind
Strategically timed mailings, segmented based on your book of business
Promotes value of using an independent Agent
Coverage counseling, experience, individualized attention
Have your own marketing department
Turnkey communication solutions lets you focus on running your business

4. J.D. Power and Associates 2006 Insurance Study Revealed:
Today’s customers are looking for a proactive approach to managing their insurance needs. That’s why your role as their Independent Agent is so important. Your consultative service is the differentiating factor between you and the competition Leading to an increase in customer satisfaction.
One2One Delivers
Strong Results!

5. How It Works: Grow Your Business with One2One’s Retention Program!
Customized Mailings at Key points during the customer lifecycle.
On average, increases retention
by 4.1 points,
generating a ROI of 152%.
Selling Opportunity!
Selling Opportunity!

6. Each Retention Program Mailing Creates a Sales Opportunity to Strengthen Customer Loyalty or Revenue!
Value Building Communications
Welcome Kit
Re-affirms purchase decision
Provides valuable claim wallet card to customers
Questionnaire
2-way dialogue
Potential sales opportunity
Mitigate unhappy customers
Postcards
Reaches out to customer base with useful safety and maintenance tips
Pre-Renewal Reminder
Evaluate needs of customer base. They value that!
“Sales” opportunity

7. JD Powers Research Tells Us The #2 Reason Customers Leave is Lack of Rounding!

8. Three Ways One2One Helps You Account Round
Traditional Direct Mail Letters and Postcards
Ability to Mail all of your customers with non-Travelers branded materials. Just download your mail file!
FREE E-cards!

9. Your Agency’s Opportunity Is:
The Auto to Home
Rounding Postcard
generated sales rates
up to 10.1%!

10. Reconnect and Win-Back Lost Customers!
Winning back customers is easier than retaining new ones.
Create new opportunities while raising questions about current insurance provider quality.
Designed to win-back all your customers not just Travelers!

11. Increase Customer Satisfaction & Drive Business Results by Offering Annual Coverage Reviews!
Market research reveals that customers want proactive, value-added contact including annual coverage reviews.
In fact, a significant increase in satisfaction is demonstrated among customers who receive them.

12. The Value of a Coverage Review
We validated what the J.D. Power and Associates study revealed and asked consumers what they wanted from their agent. Here is what they told us.

13. One2One Offers a Turn-Key Solution
Travelers One2One Program offers two great ways to strengthen existing customer relationships while creating new opportunities at pre-renewal.
The One2One Annual Coverage Review Letter and Checklist help to identify possible coverage gaps or life changes.
Annual Coverage Review Letter ($.65)
Annual Coverage Review Letter with Checklist ($.70)

14. Visit our new website at www. InSynchTools. com/One2One today
Visit our new website at today! (better screen shot needed)
Grow your business today with One2One.
Call 888.TRAV.121( ) for Questions or help!

15. Visit insynchtools.com today!