1. Write 3-4 complete sentences
On a half sheet of paper, write how the media (TV, internets, magazines, newspapers, etc…) influences you?
Write 3-4 complete sentences

2. Prior to the 1960 Election Fears that US was losing Cold War
Economy was in a recession
Launch of Sputnik I
USSR development of long-range missiles
U-2 incident
Alignment of Cuba with USSR
Americans ready for a change

3. 1960 Election Republican Nominee: Richard Milhouse Nixon
Eisenhower’s Vice Prez
Hoped to win by riding on Eisenhower’s coattails of Eisenhower’s popularity
Had a dog named Checkers

4. 1960 Election Democratic Nominee: John Fitzgerald Kennedy
Senator from Massachusetts
Promised active leadership to “get America moving again”

5. Background: JFK

6. Background: JFK

7. Jack and Jacky

9. 1960 Election Many were unsure of JFK Roman Catholic Too inexperienced
Thought Pope would influence him on decisions directly
Closer ties between church and state
Too inexperienced
Only 43 at the time, would be 2nd youngest president if elected

10. 1960 election televised debate
First ever televised presidential debate
September 26, 1960
70 million viewers
“That night, image replaced the printed word as the natural language of politics.”
(full)

11. 1960 Election
Both JFK and Nixon had similar positions on policy issues, but two factors helped JFK immensely:
1. Television
2. Civil Rights
JFK won by .17% of popular vote
303 to 219 in electoral college
First election that included all 50 states

12. JFK and Civil Rights
MLK jr and 33 others were arrested at a segregated lunch counter in Atlanta
Others were released but MLK was sentenced to months of hard labor for a “traffic violation”
Eisenhower administration refused to intervene and Nixon took no public position
JFK called MLKs wife and RFK persuaded the judge to let him go.

13. JFK and Civil Rights
This allowed JFK to carry key states in Midwest and South

14. Ticket out the door Compare the 1960 election to the 2012 election.
How were they similar?
How were they different?
How big of an influence does the media have on others?