1. Turning Community Into Brand Advocates
Joblab.com | @aidancramer | @joblab |

2. • Importance of Our Community • Fundraising Growth Hacks
What’s included
• Background to JobLab
• Importance of Our Community
• Fundraising Growth Hacks
• Growth as Culture

3. Background

4. Community Insights
JLT

5. Fundraising 1.0
VC’s
Angels
Network
N/a

6. Fundraising 1.0
1. VC
2. Angels
2. Other
VC’s
Angels
Network
N/a

7. Fundraising 1.0
1. VC
2. Angels
2. Other
🙅‍♂️
VC’s
Angels
Network
N/a

8. Fundraising 1.0 1. VC 2. Angels 2. Other 🙅‍♂️ 👍 VC’s Angels Network
N/a

9. Fundraising 1.0 1. VC 2. Angels 2. Other 🙅‍♂️ 👍 🤷‍♂️ VC’s Angels
Network
N/a

10. 💡 Fundraising Pivot Community
By nurturing our community we had built an army of advocates pushing out campaign forward
Landing page -> Added a typeform

11. Crowdfunding
Community
JLT
Successful launch & hit target in 48 hours.

12. Crowdfunding
Community
2. Angels 3.
JLT

13. Community 2. Angels 3. Crowdfunding Prospects Outreach Email Capture
Qualification
JLT
Closing

14. Community 2. Angels 4. 3. Crowdfunding PR Prospects Outreach
Capture 3.
Qualification
JLT
Closing

15. 🚫🚫 🚫🚫 Community 2. Angels 4. 3. Crowdfunding PR Prospects Outreach
Capture 3.
Qualification 🚫🚫
JLT
Closing

16. Culture of Growth
Most important of all is to be part of the community yourself. My co-founder, Matt, and I were those graduates, coming into the job market only to find it wasn’t what we thought it would be. We know what it’s like to feel let down by recruiters, to be treated as expendable units, to be denied meaningful work.
When we speak to our community—both employers and candidates—we know we’re united by a vision of the future.

17. Joblab.com | @aidancramer | @joblab | aidan@joblab.com