1. Housekeeping and ASCCC Resources
ASCCC GP Canvas -
ASCCC Guided Pathways RESOURCES
Welcome! We’ll be with you shortly
The chat will be used for questions and input
All attendees will be muted
Randy

2. Evaluating Your College Website in a Guided Pathways World
Presenters:
Jessica Ayo Alabi, Ph.D. Chair & Professor of Sociology, Orange Coast College
Randy Beach, ASCCC Guided Pathways Lead, Southwestern College
Jeffrey Hernandez, Academic Senate President and Professor of Political Science, East Los Angeles College
Ty Simpson, San Bernardino Valley College, Guided Pathways Task Force
Randy

3. NEXT WEEK: Scheduling in a Guided Pathways World
Your Guided Pathways work plan may be outstanding. Your student voices loud. But if your scheduling practices are not driven by student education plans and considering new legislative requirements creatively, your college will have a hard time actually implementing those plans. Join us for a review of the many factors influencing scheduling and principles you should consider.
Noon – 1:00 PM 4/24/2019
Randy

4. Evaluating Your College Website in a Guided Pathways World
The first thing most students see at our colleges is the website. How navigable and accessible is your website. How can you make your website a tool for Guided Pathways? What resources are available to help colleges rethink and re-engineer their websites.
Noon – 1:00 PM 4/17/2019
Randy

5. Why focus on the website?
Many of pathways innovations require better website interface
Websites are very fragmented
Guided Pathways colleges are trying to break down silos and IT concerns often create silos
What do you want students to do after visiting your website?
Jessica
Communication between Instructional Faculty and Admissions & Records, Student Support and Financial Aid, etc

6. Student Perspective First Impressions matter!
What if you were first gen?
What if you struggle with English?
What if you are a returning student with limited experience with technology?
Student with disability?
Are we using language students understand (e.g matriculation)?
Is it INFORMATION OVERLOAD?
Jessica

7. How did you create your website?
Who leads the effort to create your site?
How involved were students?
Did you set up your site based on your org chart?
Does that speak to the way students think of your organization?
Does it reach students where and how they communicate? What platforms?
What is your decision-making process for your website?
Jeffrey -- How do we get to place where our website is designed with student perspective in mind?

8. Something to Chat About
What is your decision-making process for your website?
How have you begun to integrate pathways?
Please place your responses in the chat
Jeffrey

9. Decision-Making Steps
Start with students..all types...equity is the goal for all students (part-time, night students, first generation, military, etc…)
Include faculty and employees in discussion of values and what's important. If it’s important, is it on the first page?
Making sure it’s a navigation tool, not just a marketing tool
Guided pathways team/coordinators involvement
Collaborative and far-reaching engagement
Jeffrey

10. Your Guided Pathways Web Team
Do you have a dedicated group looking at the website?
Do you have IT people on your team?
Do you have Public Relations people on the team?
Have you included some of the “Communication” faculty?
Have you asked students to use the website in front of you and just observed their response?
Jeffrey--Consider forming a Guided Pathways work team dedicated to website redesign.

11. General Web Design Principles*
Simplicity
Consistency
Readability/Typography
Mobile Compatibility
Colors and Imagery
Easy Loading / Load Time
Easy Navigation
Communication / Organization / Clarity
Accessibility
Randy
*“8 Principles of Good Website Design” by Sujay Pawar,

12. Design Principles and Pathways
Mission is to inform students of options (Fields of Study / Differentiated Orientation)
Design promotes engaging students in the process (Simple steps for application, registration, etc.)
Clear and consistent messaging (Do all pages say the same thing regarding curriculum, policies?)
Think like a student- Hick’s law says that with every additional choice increases the time required to make a decision
Randy

13. What info do we put out on our site related to Guided Pathways?
Course catalog
Career exploration
Student services options / Counseling services
Metamajors
Program maps
Orientations
Academic support options / Library Services
Student life Ty

14. Something to Chat About
If a student’s first introduction to your college was your website, what would they know and understand?
Please place your responses in the chat Ty

15. Ways to review
Conduct surveys, interview, and focus groups with students AND faculty
Review other colleges’ websites (careful here)
Work with communication and web development faculty and staff, communication and design experts
Conduct inquiry and design with student services faculty and staff for students’ FAQs about the website
Try to navigate it yourself (have fun with this!)
Ask yourself if you’re hiding things on purpose…?
Jessica

16. Navigating Through the Eyes of Students
Go to your website and look at the page for new students. What do you see?
What are students looking for on your website?
How frequently do they look to the website to complete necessary steps in matriculation?
How many clicks does it take to find the things students commonly look for?
Are there competing sources for the same information?
Jeffrey--Just for fun, try out your college’s website from a student’s lens.

17. Navigating Through the Eyes of Students
Usually there is a 5 to 8 step process for enrolling and completing matriculation. Do these steps make sense to you?
Does the language reflect the way our students speak and understand?
Is matriculation the first things students are seeking when they look at a college?
Jeffrey--Additional considerations when visiting your college website from a student’s lens.

18. Something to Chat About
Has your website changed as a result of GP?
Do you think it might? How?
Please place your responses in the chat
Randy

19. I clicked how do I apply and I got this screen

20. I have clicked apply now and I get this screen

21. I clicked future student

22. Skyline - but I had to search to find it

24. Using your website to communicate Pathways

25. Using your website to communicate Pathways

26. Using your website to communicate Pathways

27. Using your website to communicate Pathways implementation
East Los Angeles College Guided Pathways website is an example of how to use the web to communicate the implementation of guided pathways to the community.

28. Questions and Comments

29. Next Week: Scheduling in a Guided Pathways World
Your Guided Pathways work plan may be outstanding. Your student voices loud. But if your scheduling practices are not driven by student education plans and considering new legislative requirements creatively, your college will have a hard time actually implementing those plans. Join us for a review of the many factors influencing scheduling and principles you should consider.
Noon – 1:00 PM 4/24/2019
Randy

30. Additional Resources ASCCC GP Canvas - https://tinyurl.com/CCC-GP2018
ASCCC Guided Pathways RESOURCES
“8 Principles of Good Website Design” by Sujay Pawar,