1. Lecture 7: Stakeholder Analysis & Life Cycle Analysis
Why stakeholder analysis
What is a stakeholder
What is stakeholder analysis
When is stakeholder analysis conducted
How to implement it
Life cycle analysis

2. Why Stakeholder Analysis?
Premise: A project is more likely to be successful if it BEGINs well. An understanding of stakeholders’ needs and expectations in crucial to success.
The project management team must identify the stakeholders, determine what their needs and expectations are, and then manage and influence those expectations to ensure a successful project.

3. What Is a Stakeholder?
Individuals, groups, or organizations that have an interest in the project and can mobilize resources to affect its outcome in some way

4. What Is Stakeholder Analysis?
Refers to the range of techniques or tools used to identify and understand the needs and expectations of major interests inside and outside the project environment

5. When to Conduct a SA?
Before a project is initiated at some beginning phase
Before it is too late

6. How to implement SA?
Identify who they are (by name)
Identify their interests, impact level, and relative priority
Assess their importance and influence levels
Outline assumptions and risks
Define their participation

7. Step 1: Identify who they are (by name)

8. Step 2: Identify their interests, impact level, and relative priority

9. Step 3: Assess their importance and influence levels

10. Step 4: Outline assumptions and risks

11. Step 5: Define their participation

12. Life Cycle Analysis Birth: product innovation
Growth: more formal structures
Maturity: more bureaucratic structure, less innovation
Decline
Death
Revival: higher levels of innovation

13. Homework From now on, you should start working on your final project
Let’s start with your stakeholder analysis
Deliverables:
SA Context Diagram
SA Interest–Impact Table
SA Importance- Influence Classification Diagram
SA Importance-Influence Classification with risk management Table
SA Participation Matrix Diagram