1. MARBLE MAYHEM Engineers R Us (S17 F-03)
Sara Aboeleneen, Maria Bruce, Heath Davis, Jack Mayfield
EF 152 Spring, 2017
April 4th, 2017

2. CUSTOMER REQUIREMENTS
Structural simplicity
Intellectual engagement (the good way!)
Cost efficiency

3. PRODUCT SELECTION Target Audience: 5+
Goal: A toy/game that can be enjoyed starting at a young age, but can also become more challenging and continued to be enjoyed at all ages

4. CONCEPTUAL DESIGN Initial Concept Ideas for Improvement Final Concept
Marble track
Interchangeable pieces, customizable
Marble returns to start automatically, creating a loop
Safety concern: danger with open motor and pulley system
The loop would become progressively less entertaining
Cost inefficient
Make product less of a toy and more of a game
Eliminate electrical components
Use of velcro to simplify assembly
Completely customizable track
Different sized pieces to increase possibilities and difficulty

5. FINAL PRODUCT Challenge:
use every piece of track given to create a path for a glass marble from the top of the frame to a “bucket” at the bottom
Materials:
wooden frame
aluminum track
glass marbles
velcro
Tennessee “bucket”

6. MARKETING VIDEO

7. CUSTOMER FEEDBACK Enjoyable Cost efficient Suitable for different ages
Safe
For all VOLS!

8. COST AND TIME ESTIMATES
Prototyping Cost: $31.85
Wood: $7.00
Aluminum Track: $9.00
Velcro: $10.00
Glass Marbles: $0.10
Tennessee “Bucket”: $4.00
Paint: $1.75
Design Time: 10 Hours
Cost (per 1000 units): $31,850.00
Retail Price: $45.00