1. NUMANTHIA ICON Successes Minnesota
Date & Location:
September through October
Action:
Set designated tasting dates throughout the duration of the program with key accounts
Set focus tasting days with key sales representatives to broaden the scope and to maximize the open sample bottles
Objective:
4 new placements
Increase volume per placement via staff training and incentives
Results:
Manny’s Steakhouse: 1 case Termes
TPC of the Twin Cities: 1 case Termes
Smack Shack: 1 case Termes
Pescara: 1 case Numanthia
(previously carried Termes only)

2. Terrazas Single Vineyard ICON Successes Minnesota
Date & Location:
September through October
Action:
Set designated tasting dates throughout the duration of the program with key accounts
Set focus tasting days with key sales representatives to broaden the scope and to maximize the open sample bottles
Objective:
4 new placements
Increase volume per placement via staff training and incentives
Results:
Pazzaluna: 2 cases
Spasso: 1 case
Seven: 1 case
Elizabeth Morrissey, CSW

3. CHEVEL DES ANDES ICON Successes Minnesota
Date & Location:
September through October
Action:
Set designated tasting dates throughout the duration of the program with key accounts
Set focus tasting days with key sales representatives to broaden the scope and to maximize the open sample bottles
Objective:
4 new placements
Increase volume per placement via staff training and incentives
Results:
The Harriet Brasserie: 1 case
Lord Fletchers: 1 case
TPC of the Twin Cities: 1 case
Elizabeth Morrissey, CSW