1. UH Web Communicators Meeting
April 11, 2017
UH Web Communicators Meeting

2. Agenda Announcements: Updates: Intro – Bob Marberry – UI/UX Manager
Google Analytics/AdWords
Online tracking and the Privacy Policy 
Updates:
Online Forms
New Division website
Catalog API
Calendar

3. Quick housekeeping
Announcements

4. Robert “Bob” Marberry
Started April 9, 2018
Over 17 years of web experience
Free time is a luxury
Loves coffee
Office at ERP1A

5. Analytics / Digital marketing
Google Analytics / Adwords TLTR
Privacy policy rules for Google Analytics
Privacy policy rules for Google Remarketing policy
EU Cookie law - 
The EU Cookie Law requires any website owned in the EU or targeted towards EU citizens to get consent from visitors to store or retrieve any information on a computer, smartphone or tablet. 
CMS –policies are in the footer > Privacy Policy (
In the interest of knowledge sharing I wanted to quickly discuss a few policies.
Who is not in the CMS?

6. A way for anyone to easily build simple web forms in the CMS
Form Builder Widget

7. How are forms used on your website?
Why are you collecting information?
What information are you collecting?
Is it PII (Personally Identifiable Information)?
PII info must be handled securely through UIT
If using third-party, vendor protocols must be reviewed and approved by UIT

8. How are forms put on your website?
Handwritten code?
Third-party form wizard?
Linking to an external form?
Asking UIT or Web Marketing for help?

9. How are form submissions received??
Google spreadsheet?
Something more secure?

10. There’s got to be a better way
Insert hilarious infomercial fail GIF here
What would be the ideal solution for the CMS?

11. A one-stop shop for all things related to the Division of Marketing, Communication, Media Relations
Division Website

12. Leadership & Staff
Directory of all leadership and staff for the division
Contact information
Our beautiful faces

13. Departments Branding Creative Services Communication Marketing
Media Relations
Social Media
Video Production
Web

14. Guidelines & Policies Brand & Style Guide Social Media Policy
Editorial Style Guide
Filming Guidelines
Media Training Guide
News Media Policy
Social Media Policy
Web Accessibility Standards
Web Best Practices
Web Style Guide

15. Requests Access to Google Analytics Brand Review Calendar Event
Home Page Featured Story
Licensing & Trademarks
Social Media Coverage

16. Resources Analytics & Supported Browsers Bootstrap Cascade CMS
Faculty Experts
Fonts
Forms
Icons
Logos
Photos
Social Media Directory
Swatch Palettes
Templates

17. Networks
Brand Conversations
UH Designers
Web Communication Network

18. Publications President’s Report UH Magazine UH Moment UH Multimedia
UH Newsroom
UH Today

19. Division Website In Summary
Leadership & Staff
Departments
Guidelines & Policies
Requests
Resources
Networks
Publications

20. A way to present information from the catalog on a web page of your choosing
Catalog API Widget

21. Academic Catalog Powered by Acalog Official curriculum
Published annually
Should be the single source of information

22. The Problem: Getting Catalog Information on Your Website
Duplicate content
Stale content
Broken links
Inconsistent presentation

23. The Solution: API Widget
Pulls data directly from Acalog
Always current
Easy to configure
Display only the information relevant to your college or department
Options to display programs, courses, and related information
Consistent UI/UX

24. A single-source for all University events
Calendar Updates

25. No more event form

26. New Calendar System

27. Why? One place to store and retrieve all events

28. Benefit: A main UH Calendar that can display all events

29. Benefits: Manage your own calendar

30. Benefits: CMS tools to display a full calendar

31. Benefits: CMS tools to display a calendar widget

32. Benefits: Calendar API

33. Thank You If you have any questions or comments on today’s meeting, please email dlkreitz@uh.edu