1. The Protection App’s RAM-Deer Games
EOM November Results

2. RAM-Deer Games November Update
Congratulations to November Winners
Retail:
Jake Rasdall - $1,000
Indirect:
Lonnie Callies - $1,000
December Mid-month results coming 12/20
Asurion Confidential – For Internal Use Only

3. Team Performance Point of sale Protection app in 2013

4. Retail – November Registration Rates
Asurion Confidential – For Internal Use Only

5. Indirect – November Registration Rates
Asurion Confidential – For Internal Use Only

6. Why did the registration rate for previous month change?
Measurement of Registration Rates provide results as of EOM at the given time. Results for previous months can be fluid for the following reasons:
For instance if someone who activated on the 30th of October, and downloaded the app on the 1st of Nov.
Protection App churners will lower previous months registration rates
Customers who had been deactivated, then reactivated and downloaded the app. (ie Snapshot issue and Base SMS)
Retail
Indirect
Results as of
Results as of
10/31
11/30
10/31
11/30
Asurion Confidential – For Internal Use Only

7. RAM Protection app q4 contest
Purpose
Drive awareness of the importance of the Protection App and drive registrations.
Structure
HOW TO PARTICIPATE:
RAMs will compete against each other on registration rates as shown on the Protection App dashboards. (Indirect and Retail) The two RAMs driving the highest registration rate each month will win.
Measurement and Reporting:
Registration Rate Formula =
Downloads occurring within the first 7 days of customer’s new device / New Activations
PA Executive Dashboard for November and December results (Downloads report on a month delay)
Indirect dashboard and Retail dashboard measured separately
Participants
Asurion RAMs covering Retail and Indirect doors regionally
Prizes
November Indirect 1st Place receives $1,000, November Retail winner receives $1,000
December Indirect 1st Place receives $1,000, December Retail winner receives $1,000
Durations
November 1st – November 30th
December 1st – December 31st
App Download Reporting schedule cadence comes on 10th of the following month. Winners for November will be announced mid-December, and December winners will be announced mid-January