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2. DEVELOPMENT OF OBJECTIVE
Significance of Program Objectives Objective acts as ‘compass’ of the program: in line with the mission and vision of program. ii. Objective suggests the data or information needed in program development.
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iii. Suggests types of activities and resources needed in the program.
iv. Tells us who are the target groups, and how many of them should be involved
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v. Informs us types of changes, and magnitude of change needed.
vi. Preparation from the client side, eg. Development of small groups, mental and cognitive preparation.
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vii. Basis for evaluation.
viii. Predicts conclusion and recommendation for future action.
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A good workable objective must have the following components:
Who is targeted (target audience) Type of change Magnitude of change Time dimension
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Eg. To increase the monthly income of 50 percent of the fishermen in Village of Sentosa from RM1000 to RM2000 by practicing fresh water fish rearing in the year 2007.
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Analysis: Target audience : 50% of fishermen in Village of Sentosa
Type of change : increase in income Magnitude of change : From RM900 to RM of monthly income Time dimension : Within 12 months in the year 2004
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Program objectives must have the following characteristics:
S = specific M = measurable A = attainable R = realistic T = time dimension
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