1. Cutting Edge SEO Mastery
What SEO Strategies Work Now

2. SEO Today Always look good in Google’s eyes.
Google relies on many ranking factors beyond keywords.
Small factors can impact rankings between websites.
It is simply strategies website owners use to increase ranking and traffic from the search engines.
Keyword placement is important.
Show relevance, but do not go overboard here
Anchor text of websites going to you should be normal.
Watch out for including keywords in your anchor text.
Anchor text is the blue underlined text.

3. SEO Today Reputation is huge. Responsive or mobile friendly websites.
Social signals, quality content, social engagement.
Responsive or mobile friendly websites.
Google places a big weight on responsive websites.
Use Google Analytics to remove pages getting high bounce rates.
Look at pages getting 90% to 100% bounce rate.
Make sure you have a blog in place.
Creates link building opportunities and freshness.
Website load time.
User experience is very important to Google.

4. SEO Today Incorporate, encourage, and improve social sharing.
Facebook, Twitter, Google Plus, LinkedIn
Aim for above the fold sharing.
Use social sharing plugins if you have a Wordpress site.
Digg Digg plugin for example.
AddThis has other social sharing tools as well.
Use a unified social brand and front.
Same social media profile or cover logo.
Keep branding similar.

5. SEO Today Create engaging content. Curate content from top sources.
Link out to relevant, and valuable sites or resources.
Create top 5, top 7, and top 10 lists.
Encourage guest posters for unique articles.
Embed videos from YouTube with your own input.
Include your own videos.
Create content that interests your target market.
Resource lists.
Consider outsourcing your content.
iWriter.com
Freelancer.com
Be specific about their task. Like you want them to use images in the article.

6. Next: Understanding Search Results