1. STEP INto Healthcare Programme

2. An Intensive Support Programme for Life Science SMEs in Greater Manchester
The repeatable cohort programme aims to support the growth of “scale up” life science SME’s in Greater Manchester.
The programme will provide intensive support including
access to networks, strategic support and market access opportunities
strategic 1-to-1s, and workshops with industry experts
Based on current SME needs

3. Overview Session 1 Introduction The healthcare landscape
Market opportunity analysis
Developing a compelling value proposition
Developing a valuable healthcare business case
Session 2
Procurement within the NHS
Session 3
Pitch Training
Session 4
Pitch to procurement leads and specialists within the healthcare sector and NHS

4. The Final Pitch & feedback
Structure
Introduction
The healthcare landscape
Market opportunity analysis
Value Proposition
Healthcare Business Case
UK Healthcare law and regulations
NHS App Assessment
Innovation Evaluation
Procurement
Developing Partnerships
Pitch Training
The Final Pitch & feedback 1 2 3 4
You are encouraged to attend one-to-one sessions with our business advisors during the duration of the programme

5. Session 1 The Healthcare landscape Market opportunity analysis
Provide an overview of the national healthcare landscape, identifying; key players from public to private organisations, challenges and opportunities presented by demographic and financial pressures.
Assess how the GM health and Social Care Devolution big picture ties in with the opportunities and challenges for each company. Understanding the support infrastructure within GM and how to navigate the complex healthcare landscape.
Market opportunity analysis
Identify opportunities for your product or your company
Define the strengths, weaknesses, opportunities and threats your business faces
Analyse the markets readiness and willingness to invest and adopt a new product
Developing a compelling value proposition
Explore ways to qualify the problem to capitalise on an open area of opportunity in the market
Develop evaluation methods to determine whether your product is unique and compelling
Construct a health value proposition
Developing a valuable healthcare business case
Explore the key elements necessary to ensure that your business case is robust and offers the best chance of success

6. Session 2 UK healthcare law and regulation
Understand the impact of regulation and law in the healthcare industry in England & UK
Innovation evaluation
Introduction to a scalable and systematic approach to product or service evaluation
Public health sector procurement
Discuss how public sector procurement works and evaluate the opportunities and issues that this generates
Developing successful partnerships
Examine the key principles for developing successful and enduring partnerships

7. Session 3 Session 4 Pitching to the NHS coaching session
Consolidate STEP INto Health programme learning
Explore the elements of a successful pitch
Construct a concise and engaging story
Evaluate your audience and their specific goals
Receive personalised coaching and feedback
Session 4
The Final Pitch with feedback
Pitch to real NHS or funding decision makers
Receive feedback
Opportunity to create real partnerships

8. What to do next?
Register an interest in the STEP INto Healthcare programme by following the below link Join STEP INto Healthcare