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Hinged Tamper-Evident Packaging
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Anchor Team David Johnson Executive Vice President Sales
Steve Coleman Director Corporate Accounts Marilyn Stapleton Director Marketing
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Tamper-Evident Packaging – The Next Generation
Consumer Driven Design Intuitive One-Step Opening No Loose Pieces No Shrink Bands Needed Built-In Protection For: Processors Retailers Consumers
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Consumer Driven Design
High-Speed Interviews Live Surveys Processor Commercial Extensive Research Conducted by Metaphase Intercepts at every stage of development. High-speed production line filling & closing tests Tests of empty packages & food-filled products Consumer Consumer Auto Fill/Close Shipping Tests Metaphase Design Group, a world leader specializing in the research, ergonomics and design of products and packaging
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Few Shoppers Interviewed by Metaphase
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Experience the Pinch! Consumers who initially like other designs overwhelmingly prefer Anchor Packaging after experiencing the “PINCH” and open!
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Consumer Driven Design
Through the sessions conducted by Metaphase, we found that consumers prefer a simple, intuitive, one-step opening design. With the aging population, large, easy-grip tab features were deemed essential. These two design elements are at the heart of the SAFE PINCH™ product line.
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Intuitive One-Step Opening
“Pinch” embossed on the Hinge “Pinch to Open” embossed on base points to the hinge to open
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More Features Consumers Preferred
Audible breaking while pinching confirms opening Hinge transforms to “Easy-Grip” opening tabs No extra pieces to dispose of No sharp edges to cut fingers
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Shield of Protection Wide separation of hinge signals tampering Warning message alerts consumer and store personnel to check broken hinge Tamper- Evident seal protects Consumer, Retailer, and Processor
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Closure Features Easy “Quick-Close” keeps kitchen running smoothly
Audible “snap” lets you know it’s closed Performs well on automated closure equipment Reclose design keeps leftover food fresh
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Leak-resistant closure prevents messy spills
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Stack & Sell Drive impulse sales with eye-catching displays
Totally clear package highlights the food contents Large windows and minimal ribbing increase visibility Stacks on mass display and in the bag
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Totally Clear All Sides - Sides, Top, & Bottom
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Versatile wedge displays sandwiches, cubed cheese, and cut fruit
Great for candy, nuts, dried fruit, snack mix Versatile wedge displays sandwiches, cubed cheese, and cut fruit Merchandises salads, sandwiches & other refrigerated foods
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Rectangles and Sandwich Wedge
6” x 5” 7” x 6” 8 oz. 32 oz. 7” x 4” 12 oz. 20 oz. 24 oz. 16 oz.
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New 5” Hinged Squares 6 oz. 8 oz. 12 oz. 16 oz. 24 oz.
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Squares & Rounds Coming Soon
12oz, 16oz, 24oz, 32oz 7” Round 24oz, 32oz 6” Round 12oz, 16oz, 20oz
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Hinged Tamper-Evident Packaging
Thank You For Your Time Questions?
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