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The Importance of Impact
Tish Wagner & Michael Organ AMBA Asia Pacific Conference for Deans and Directors 13 November 2018
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Michael Organ and Tish Wagner
Solution strategist for schools of business and law (globally) Twenty plus years experience in technology for higher education Product specialist for library software and digital tools California vineyard owner and winemaker Manager of Repository Services at Wollongong University Three decades experience with research, archives, digitization, open access, publishing, Researcher and faculty liaison Previous member of Australian Parliament Hello This is Michael Organ, is currently the Manager of Repository Services at Wollongong University. With 3 decades experience on which to pull. I think it is fascinating that he also served as a member of the Australian Parliament. I am the Strategic Solutions Manager for bepress. I work globally to find solutions primarily for business centric programs and schools as well as law schools. I live in Napa Valley where I am also a farmer of wine grapes.
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IMPACT Why it matters What you do to create impact for your program and your school How you keep and grow your impact globally Impact- Why should it matter to you as administrative leaders of your respective business schools and MBS programs? What are you currently doing or not doing to create it? Once you start to have an impact, what are you doing to grow and keep it? Those are the areas we are going to try to answer from our perspective in 30 minutes.
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What Matters to Business School Deans
High quality faculty research Rankings Successful Alumni Academic offerings (innovative) that enhance institutional positioning Faculty Engagement to enhance institutional positioning Marketing of programs and institutional success highlighting innovative curriculum/distinctive approach Differentiators from competition Faculty, students successes, awards, accolades, discoveries Through research and much reading of articles and trends I have complied the following short bulleted list. There are of course other areas that matter to business school deans, but these are the most common. We will see if you agree. READ LIST QUICKLY – High Quality faculty research- self explanatory Rankings- self explanatory Successful Alumni- self explanatory Academic Offerings that are innovative- this might be specific programs or classes that are unique some examples include: George Washington University MBA program where students go on international consulting assignments for major corporations, where at the end they report to the company’s head office and present their findings. Or University of California Davis School of Management where their MBA students have a consulting center as well as an investor, welfare and corporate responsibility center these are innovative and unique. Faculty Engagement – self explanatory Marketing – using tools such as alternative media to market innovative curriculum and distinctive approach Differentiators from competition- self explanatory Faculty- self explanatory DO you agree that at least one or more of these matter to you? (rhetorical but see if the crowd is shaking their heads)
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Five Insights for Impact
Name Recognition Promotion of Faculty Research Differentiators of Program Alumni Success Showcase of Students This is a bit similar to the last slide, but it was a survey conducted by Isenberg school of Management at the University of Massachusetts Amherst where they interviewed business school deans to gain insight on what they needed to successfully brand and promote their program’s impact. They said the following: Name recognition The Promotion of faculty Research Differentiators Alumni Success Showcase of Students’ their work, their projects their successes
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Examples of IR Impact https://repository.upenn.edu/wharton/
Wharton example, Wollongong University Journal, Northeastern International Law and Business , Singapore Management University Will show SMU, NE and Wharton first then Wollongong which I will leave up so that we can go right into Michael discussing
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- Executive MBA ranked 1st in Australia (CEO Magazine)
Impact 2018 - Executive MBA ranked 1st in Australia (CEO Magazine) - Master of Business ranked 2nd in Australia and top 20 globally (QS) - MBA ranked in top 100 globally (QS) 1958+ 2018 – Executive MBA ranked 1st in Australia (CEO Magazine) Master of Business ranked 2nd in Australia and top 20 globally (QS World Rankings) 2018 – UOW MBA ranked in top 100 globally (QS World Rankings)
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Institutional impact of the IR
Rankings – exposure of research, evidence of leadership Image – create through promotion of the work of the organisation Partnerships – support scholarly communication Mission – integration with core objectives of the organisation
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Full text downloads Impact Measure
The number 1 means for measuring impact is though robust analytics and metrics Citations are the primary academic / scholarly means – but they have limitations FTDs are the primary means in regards to Irs
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Generating Impact Scholarly outputs
- Journal articles, conference papers, book chapters, books etc. Other ways Publishing Open Access journals, books, reports etc. Archiving conferences Special collections: A/V, images, ephemera Data collections The number 1 means for measuring impact is though robust analytics and metrics Citations are the primary academic / scholarly means – but they have limitations FTDs are the primary means in regards to IRs
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High usage, external to RO – https://ro.uow.edu.au/sspapers/2072
Impact - Examples High usage, external to RO – High citations + high downloads, reflecting the importance of RO – High social media count, low citation figures –
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Exposing Expertise Selected Works profiles
The number 1 means for measuring impact is though robust analytics and metrics Citations are the primary academic / scholarly means – but they have limitations FTDs are the primary means in regards to IRs
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