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2.009 Sketch Model Presentation October 2, 2008 Silver B
Portable Kitchen 2.009 Sketch Model Presentation October 2, 2008 Silver B
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Portable Kitchen Foldable, compact, all-in-one appliance Includes
Burners Pot Cooking utensils Food prep surface Cutting board Silver B
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Portable Kitchen Silver B
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Household Appliance Market
Kitchen appliances is $13B industry Large number of low cost factories available Silver B
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Customers College students 16 million college students
Living in dorms or private housing with no kitchens Can work with schools to make sure product meets safety requirements Silver B
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Customers (cont.) Hotel Chains 4.5 M hotel rooms in the US
Trend in market is to seek out new technology to attract customers Chains buy in large bulk orders Silver B
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Sketch Model Challenges Space constraints
Ease of folding/unfolding and storage Stability Silver B
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Going Forward Which components to manufacture or buy
Storage compartments Adding water basin Power sources Different models for specific uses Silver B
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Contact Sears – 617-252-3500 Customer Feedback: College Students
Kitchen Appliance department Parts and repairs Customer Feedback: College Students Silver B
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