1. Bell Work
What is your favorite commercial? Why? What commercial do you just hate? Why?

2. In Lak’ech by Luis Valdez
Tu eres me otro yo
Si te hago daño a ti,
Me hago daño a mi mismo
Si te amo y respeto
Me amo y respeto yo
You are my other me
If I do harm to you,
I do harm to myself
If I love and respect you
I love and respect myself

3. Bell Work
What is your favorite commercial? Why? What commercial do you just hate? Why?

4. 10 Logical Fallacies
The word "fallacy" comes from the Latin "fallacia" which means "deception, deceit, or trick“
Erroneous reasoning that has the appearance of soundness.
Error in reasoning that renders an argument invalid.

5. Ad Hominem https://www.youtube.com/watch?v=R59Tevgz N3k
What does this ad try to accomplish?
How does it try to accomplish this?
Is it successful? Why or why not?

6. Appeal to Authority https://www.youtube.com/watch?v=GHiJ7v18- EM
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

7. Appeal to Fear https://www.youtube.com/watch?v=dDTBnsqx Z3k
What do you think this ad is trying to accomplish?
How does it try to accomplish this?
Is this ad persuasive? Why or why not?

8. Bandwagon https://www.youtube.com/watch?v=nRloYT02 yns
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

9. Card Stacking https://www.youtube.com/watch?v=V4Zk9Ym ED48
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

10. Common Man Appeal https://www.youtube.com/watch?v=_v0KVs1z KZ4
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

11. Glittering Generality
emRE
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

12. Labeling https://www.youtube.com/watch?v=rpdYgXz4 esQ
What is this ad trying to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

13. Testimonial https://www.youtube.com/watch?v=xoGoeT41 onM
What is this ad trying to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

14. Transfer https://www.youtube.com/watch?v=Io9KMSSE Z0Y
What does this ad try to accomplish?
How does it try to accomplish this?
Is it persuasive? Why or why not?

15. Reflection
What are 3 propaganda strategies you are going to be more aware of when you watch political or other types of advertising?