1. Natural vs. Artificial Food Coloring & Flavoring
What questions did I aim to answer?
Which one had more flavor?
Which one looks more appealing?
Which is your favorite?
What was the menu & ingredients used?
Italian Buttercream on Vanilla Cake
The natural buttercream got the coloring and flavoring from freeze dried fruit.
The artificial buttercream got the coloring and flavoring from artificial dyes and artificial flavoring.
What is the purpose of this study?
To see if people like natural or artificial food coloring and flavoring better.
Raspberry
Natural Artificial
87% 13%
90% 10%
Blueberry
Natural Artificial
56% 44%
94% 6%
74% 26%
Orange
Natural Artificial
83% 17%
47% 53%
92% 8%