1. On-going Campaigns - fund raised during the reporting period
Name of BU
Market
Reporting Period
(2019 Q1/Q2/Q3/Q4)
One-off Campaign
Name of campaign
Type*
Campaign period
Brief description of campaign mechanics
Date of approval
by Operation Smile/ASW
Total fund raised
(Local Currency)
Remarks
(e.g. expected date of remittance) 1 2 3 4 5
Sub-total
On-going Campaigns - fund raised during the reporting period
Name of campaign
Type*
Campaign period
Brief description
Date of approval
by Operation Smile/ASW
Total fund raised
(Local Currency)
Remarks
(e.g. expected date of remittance) 1 2 3 4 5
Sub-total
Grand total of fund raised in the reporting period
(Local Currency)
(HKD)
Note:
*Types of campaigns - (1) Employee Giving Campaign (2) Loyalty Points Donation Campaign (3) Charitable Sales Campaign (4) General Sponsorship Campaign
Please refer to Clause 4.1 of the MOU signed between Operation Smile and ASW for full definition)

2. Media Coverage PR Value
No.
Publication
Date
Media(TV/Newspaper/Magazine/Online)
Headline
PR Value(Local currency) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Total PR Value (Local currency)
Total PR Value (HKD)

3. Social Media No. Date Social Media Page/Acc/KOL Name Post Link Reach
Engagement 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Total

4. Supporting Visuals and Materials
POP materials
Event photos
Product shots
Press release
News clipping
Advertisement
Social media post
CRM
App/web layout & link
Volunteering in-action photos
Video links (e.g. event highlight, AR videos if any)
Remarks:
Please insert the supporting visuals in the PPT slide, AND
Put the PPT file, high resolution images, videos and other materials in a folder with your BU name, e.g. “WTC China”/ “Superdrug”
Zip the folder and upload to One Drive or
4. Send an to