1. Propaganda During WWI

2. What are some persuasive strategies?
Bandwagon-everyone is doing it!
Ethical appeal- it is the right thing to do (ethos)
Emotional appeal- makes you feel something (pathos)
Practical appeal-makes logical sense (logos)
Cognitive dissonance- contradicting someone’s previously held views to the point of discomfort or stress
Rewards/punishment

3. Propaganda had a variety of objectives…
Recruitment in the military
Demonizing the enemy
Financing the war - through selling war bonds
Unifying the country - promoting conservation and keeping quiet
Promote home front efforts to fight the war - women’s and civilian’s role during the war

4. Recruitment in the military

5. Demonization – seeing the enemy as evil and aggressive

6. Financing the war

7. Unifying the country - promoting conservation and keeping quiet

8. Promote home front efforts to fight the war – civilians and womens role during the war

9. Propaganda in Modern Times
It still exists today!!

12. Now it’s your turn…

13. Let’s discuss… What is the purpose behind these pieces of propaganda?
How effective do you think they are?
What techniques are being used?
How is this propaganda similar to what we see in World War I? How is it different?