1. Think what name would describe or market the game best
NAME OF THE GAME
Think what name would describe or market the game best
Delete this & all blue text, when writing yours.
GOAL, AIM
EXPERIENCE
PLAYER, TARGET GROUP
Describe the typical player: age, type, gender.
Is the game played alone or in team?
Does the player have some restrictions?
What is the target group like?
Is the buyer of the game same as the player?
Why this game is needed?
What is the aim of this game?
What is the genre?
What is the player aiming at? What is the game concept? Story, narrative? How do you create flow in the game?
INTERACTION
FEEDBACK, REWARD
GAME MECHANICS AND CHOICES
GRAFICAL STYLE, ART
Look & Feel
What does the game look like?
Describe controls
Settings
How is the game played?
How does it progress?
Describe levels, points, achievements.
How does the player see her progress?
Choices, decision paths
Turns, rules, limits?
AI, randomness?
INFLUENCE, CHANGE
Learning results
Behaviour change
How does the game influence the player?
RESOURCES
BUDGET, FUNDING, TIMETABLE
BUSINESS MODEL
PLATFORMS AND DISTRIBUTION CHANNELS
Budget
How do you fund this development?
What is the schedule?
What partners do you need to develop this game? What knowledge or skills?
Who is the buyer/customer?
How much they would pay for this game?
BtoB /BtoC?
What platform and devices will this game be played at?
How do you sell/distribute it?
NAME

2. Who are you designing it for? How is success measured?
NAME OF THE GAME
{Describe shortly by words/sketch/flowcharts – any method you want:
What are you designing?
Why are you designing?
Who are you designing it for?
How is success measured?
Delete this text
NAME