1. Parent Resources Public education department
Project Initiation Presentation
MARCH 28, 2018
Ashley eden, dir. strategic initiatives
Matthew Goodlaw , PED CIO (acting)
Mark DeCamp – Project Manager

2. Overview Business Needs: Objective: Project Summary:
Currently the Public Education Department (PED) does not have a way to effectively deliver school performance information as required to comply with Federal and State law
PED is trying to affect educational success in New Mexico by making relevant messaging accessible to school stakeholders in their natural language
Objective:
Provide interactive tools to NM Parents that deliver meaningful and actionable school performance information to increase parent, family and community engagement in schools across the state.
Provide native-speaking voices, (English, Spanish, Navajo), on school grade videos to parents making school grading information more accessible.
Project Summary:
The PED has contracted (approved 3/13) with RESPEC, to subcontract with 2 vendors: Spotlight and Tembo for the delivery of video-based reporting and interactive dashboard.
Parent Report’s, feedback, is already being compiled and shared.
The project is underway, working toward our first deliverables and meeting weekly.

3. Parent Interview Feedback
Parent Mindset:
Student performance is a bellwether for school performance.
School grade report cards are not familiar.
 Feedback on Video:
In general, parents were receptive to the “informative and interesting” video format. However, the video fell short in communicating important messages and information. Key examples include the following:
The video did not clearly communicate that its content involved school, not student, performance.
Parents did not understand the overall score nor how the factors comprised it. 
The term “Weighted Factors” also generated confusion.
The video softens the sense of urgency.
Identifying low-performing subgroups caused frustration and misinterpretation. 
Additional Feedback:
The ‘Call to Action’ resonates with parents
Determining the proper amount of information to include remains a challenge 

4. Overview (Governance)
Christopher Ruszkowski/ PED Cabinet Secretary
Project Sponsor
Matt Goodlaw, Acting, PED IT CIO
Exec. Steering Committee
Mark DeCamp
Project Manager
IT Functional Managers
IT Project Team
Family Outreach Coordinator
Project Team
NM Teach
Accountability & Assessment
RESPEC, Vendor PM
Spotlight
Tembo
Ashley Eden, Dir. Strategic Initiatives

5. Overview (System Details)
SFTP
TEMBO - Dashboard
Google
Phase I:
Non PII School Accountability data will be sent as CSV files.
PED
Non PII - School Performance Data
School finder and reports hosted in Google Cloud
SPOTLIGHT – Video(s)
AWS
The Tembo solution provides publically accessible dashboard, and thru the core applications can search, explore and find schools in the NM System.
Spanish and English can be selected changing the page language, and once School Performance page is accessed, the video can be played, and Navajo can be selected.
For Spotlight
the user clicks on a video link from website, from a browser on a pc or mobile
URL hits a node on a back-end server on AWS
Server pulls down video from Spotlight
Video viewed through native cability of browser or device. And of course the player on websites can replay / rewind if desired.
Videos hosted in AWS Cloud

6. Phase I Plan

7. Current Risk Assessment
Mitigated
Mitigated
Mitigated

8. Budget by Major Deliverables
Phase I Project Deliverable
Budget
Due Date
Project Management
$ 25,000.00
6/30/2018
Configure Online Parent Reports (school Finder & School Reports) - ($65, $75,000 1 annual license
$ 140,000.00
6/15/2018
School Grades Field Tests and Production of English Language
$ 100,000.00
4/16//2018
Final School Grade Videos in English, Spanish and Navajo
$ 147,222.00
Phase I Project Total
$412,222.00

9. Certification Request
Planning - Implementation Certification Request
For Parent Resources Phase I
Requested Planning and Implementation funding for $ 234,768.25
Note: Initiation Certification $ 177,453.75