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Yritys-Suomi yhteistyössä: Itä-Savon Uusyrityskeskus ry, Savonlinnan työ- ja elinkeinotoimisto, Etelä-Savon ELY-keskus, ProAgria Etelä-Savo ry, Etelä-Savon Verotoimisto, Savonlinnan ammatti- ja aikuisopisto, Itä- Suomen yliopisto, Mikkelin ammattikorkeakoulu Oy, Piällysmies ry ja Savonlinnan Seudun Matkailu Oy. Ambassador 20.2.2014 City of Savonlinna Svonlinna Business Services Ltd. Savonlinna Travel Ltd.
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St. Petersburg Ladoga-Saimaa Tourism Corridor Lake Ladoga Lake Saimaa Parikkala-Syväoro Border Crossing Savonlinna-SPb, c. 300 km /3 hrs 4,8 + 1,7 M 1 M
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Ladoga-Saimaa-St. Petersburg Tourism Corridor Common vision Ladoga-Saimaa-St. Petersburg Tourism Corridor • Unique world class destination with very strong and varied nature & culture offer for EU, Asian and Brasilian tourism market – Relaxing with natural and cultural attractions – Rich cultural and historical heritage of the European North – castle to castle • Improved logistics in support of tourism – New border crossing point at Parikkala-Syväoro connecting largest and 4th largest lakes in Europe – New train links, new flight connections via LED, LPP, SVL • Utilization of cross-border business opportunities and cooperation in target markets
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Four Seasons of Saimaa WINTER Cross-country skiing Long-distance skating Ice & snow activities Ice sculpting Wellness and sauna Peace and quiet Fishing SPRING Nature watching Nordic wellbeing Relaxation & cottage life Food and local culture Fishing SUMMER Cultural festivals Water activities Boating and cruises White Nights of Saimaa Nature activities Nature watching Fishing AUTUMN Autumn harvest culinarism Mushroom & berry picking Hiking Nordic wellbeing Fishing
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Events and attractions Recreation and leisure: • 8000 vacation homes with 24000 beds • Centre and HUB for recreational boating in the Saimaa lake area • Golf courses in Kerimaa and Rantasalmi National Parks 100 000 Olavinlinna St. Olav’s Castle Aquapark Kesämaa Forest museum Lusto Savonlinna Museum Spa Hotel Casino Kerimäki Church Opera Festival
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Tourism development zones Nature tourism & activities Core area: Cultural tourism, wellness & lake tourism Lake tourism Second homes Lake & nature tourism
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Savonlinna investment objects Spa Hotel Casino renewal • 16-storey hotel, city centre • www.spahotelcasino.fi Primehotels Ltd. www.spahotelcasino.fi • Total of 250 mEUR investments under preparation in different resorts and cottage compounds. In depth info: www.visitlakesaimaa.fiwww.visitlakesaimaa.fi Kääpäsaari resort 11 000 m 2 Opportunity for green field resort development with fishing and nature tourism emphasis. Ready to build. Seeking developer. Tanhuvaara Sports Resort 7 000 m 2 Resort with high all year round customer flow (80 000) needs additional accommodation capacity. Seeking property investor. Punkaharju Resort 32 000 m 2 Biggest resort in area with current utlization c. 130 000 pax. Investment opportunities in Green Spa Hotel, accommodation, timeshare. Seeking hotel operator, investors.
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Savonlinna tourism in 2013 – Growth and success in destination marketing Tourism figures for 2013 (projected) • Bednights in registered accommocation+ 11,3 % • According to survey 4th most attractive domestic destination in Finland (2011: 3rd, 2010: 5th) • Savonlinna remains among the most known and popular tourism destinations in Finland
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Tourism Growth in the Saimaa Region Overnights in registered accommodation, change 2012-2013* Etelä-Karjala South Karelia Etelä-Savo South Savo (Including Savonlinna) Domestic-4,2+11,0 Foreign+17,6+28,9 EU+2,7+5,0 Scandinavia-20,3-14,9 Germany+14,9+11,7 Russia+21,7+47,7 Based on Jan-Nov 2013. Source: Statfin
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