1. [Insert Company Name and Logo]
Sponsorship Opportunities
Note: This template is only to assist you with formatting your proposal. The better proposals will also include graphics, charts, and pictures as supplemental material.

2. About [insert the name of the organization/company]…
Mission Statement
[Insert organization/company mission statement.]

3. About [insert the name of the organization/company] cont.…
Company Goals and Objectives
To accomplish our mission, [organization/company] has developed the following goals and objectives: [Insert goals and objectives].

4. About the [Insert name of the event/program]…
[Insert at least a paragraph about the event/program].

5. Event Purpose
Events goals:
[List several goals you have for the event.]
Target Audience:
[List several characteristics of your target audience.]
Objective (to ensure quality):
[List several objectives you have to ensure quality for
the event.]
  * Note: Each of these components could be placed on its own page. Be creative and
use graphs if applicable.

6. Sponsorship Categories:
Sponsorship Categories: *Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.
Title Sponsor
Cost - $_________
Ø    Category Exclusivity in all publications
Ø    (e.g., “[your event/program name] brought to you by ‘Title Sponsor’)
Ø    Name on table displays
Ø    2 ads in souvenir program: 1 full page, ½ back cover
Ø    2 large banners
Ø    7 PA announcements during each event
Ø    Media exposure as a title sponsor
Ø    10 tickets with preferred seating
Ø    10 invitations to Hospitality Room
Ø    Commemorative plaque identifying sponsorship of [event/program]

7. Sponsorship Categories:
Sponsorship Categories: *Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.
Official Sponsor
Cost - $_________
Ø       1 page in souvenir program (b/w)
(inside front cover, inside or outside back cover, or center of souvenir program)
Ø       1 large banner
Ø       1 small banner
Ø       Logo on all publications
Ø       5 PA announcements during the event
Ø       Media exposure as a official sponsor
Ø       7 free tickets with preferred seating
Ø       7 invitations to Hospitality Room

8. T-Shirts - $______ ( # of custom-designed t-shirts)
Sponsorship Categories: *Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.
T-Shirts - $______ ( # of custom-designed t-shirts)
Ø      ½ page in souvenir program
Logo on t-shirt
1 PA announcement during the event
Media exposure
2 free tickets with preferred seating
2 invitations to Hospitality Room

9. Donations/Gifts-in-Kind
Sponsorship Categories: *Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.
Donations/Gifts-in-Kind
Ø      Name listed in souvenir program
Ø      1 Free Admission
Banners
Large & Small Available
Cost of Banner + [profit you want to make]
1 Free Admission

10. Advertising Strategies
[Insert information regarding how you plan to promote your event/program, i.e. list specific examples of print ads and or media.]

11. Sponsorship Strategies
[Insert information/examples of where (on what items, i.e. banners, programs, etc.) the sponsor’s logo will appear during your event/program. If available include pictures of any promotional items that will be given out at the event/program.]