1. Experiences in Applications of Strategic Management in Companies
David Hawk, Professor
New Jersey Institute of Technology

2. Traditional differences are being reconsidered
Some differences no longer make a difference
Differences between projects and their environments are being rethought
Differences between projects are becoming counter-productive
New differences are needed

3. Historic: Project Management & Strategic Formulation
Emergence of PM
Emergence of SF
Status of PM
Status of SF
Co-Existence
Closing the Gap

4. Futuristic: A Sense of Project Management
NASA and the Sky as a limit
NASA and the limits in the Foundations
Beyond NASA
Strategic Deregulation
Deregulation as Strategy
Strategic Management in Companies
At the edge of Corporate Reality

5. From Strategic Defense to Defensive Strategy to Strategic Offense
The Hudson Institute – Herman Kahn
The Rand Corporation – Hasan Ozbekhan
Minztberg, et.al., 1998 – Schools of Thought
Ken Lay, et.al., 2002 – Strategic deceit
Secretary of Defense, 2003, Strategic Information

6. Regrouping: Schools of Strategy in the 1990s
Planning – formal process
Positioning – analytical process
Entrepreneurial – visionary
Cognitive – mental process
Learning – emergent process
Design – process of conception
Power – negotiation process
Cultural – collective process
Environmental – reactive process
Configuration – transformation

7. Filling the Strategic/PM Gap: PM towards SM
Average salary of a PM - $75,000, manages 15 people
Average salary of a SM - $3,000,000, manages 100,000 people

8. Filling the Gap: SM merging with PM or something else?
Enron
Worldcom
ABB
Shell
Toyota
etc
even…Nokia?

9. Negotiating with Future Realities via Current Relationships
Reflection
Redirection
Deconstruction
Reconstruction
Reintegration

10. The Quest for a Better Future: Creative Reconstruction
Schumpeter, J.
Merton, R.
Georgesu-Roegen, N.
Rapoport, A.
Churchman, W.
Vickers, G.
Trist, E.
Etc…

11. Planning as Projection Management
The rest is up to you…
Along with those next to, following behind and standing in front of …
The challenges are worthy of your time, and you…