1. Prime Solar Network Overview of the Solar Broker Sales Opportunity
Prepared by: Prime Solar, LLC t/a Prime Solar Network

2. The Solar Market is Growing Rapidly
Rapid growth even through the recession
Huge growth ahead still
SEIA Report,” U.S. Solar Market Insight”
1st Quarter 2011

3. Solar Business Opportunities
The traditional business path
Become a solar installer/integrator
Requires installation capability, with technical training and contractor’s license
Significant competition
Significant resources to start a business
A New Business Model
Become a Solar Broker with Prime Solar Network

4. Prime Solar Network Now Growing In:
California
Oregon
Washington
Nevada
Arizona
Hawaii
Colorado
New Jersey
New York
Maryland
Massachusetts
Connecticut
Delaware
Pennsylvania
New Mexico
North Carolina
Ohio
Louisiana
Illinois
Florida
Exclusive sales territories available for licensing
Some territories not available

5. What is a Solar Broker?
A PSN Solar Broker helps clients to shop the complex solar market
Market solar in a territory
Provide Solar iQuote remote estimates
Get multiple bids from preferred installers
Guide selection of the optimal solution
Save clients time and money

6. How Solar Brokers Work Traditional Sales Solar Broker Client Sales
Installers
Client interacts with salesmen
Takes more time for client
Broker gets multiple bids

7. Advantages for Solar Brokers: Save Clients Money
Competitive bidding
Objective guidance
Reduced pricing on materials
Efficient sales process

8. Advantages for Solar Brokers: Save Clients Time
Author: Andy Black

9. Advantages for Solar Broker: Earning Potential
For in-house sales employee
commission typically 5-6%
On a $30K residential project = ~$1500
For solar broker
gross revenue to the broker of 7-12%
On a $30K residential project = ~$3000
Additional revenue from employees in the broker business

10. Solar Broker Earning Potential
If a solar broker sells 1 project a week
Average project $30,000
In a year = $148,200 gross broker revenue
(Assumes 10% broker gross)
With larger projects, greater income
If a broker also has 4 commissioned sales people working for them in a territory
If each sales person grosses another $150K
Additional $328,000 gross for broker
Estimates for illustrative purposes only

11. Benefits for a PSN Solar Broker
Exclusive sales territory
Extensive Training
Marketing Support
Back office support
Financing options
Web Development with SEO, vertical integration
Own your own business, not an employee

12. PSN Solar Broker Training
Comprehensive Training Manual
Technical guide to solar
Non-technical startup issues
Newsletter with industry updates
Technical support
Developing Webinars

13. PSN Marketing Support Web Site Development, with SEO content
Solar iQuote remote cost benefit analysis
National marketing and media relations
Analysis of local market
Analysis of Google Adwords campaign
Creation of marketing materials
Templates for agreements with clients and installers

14. To Find Out More About Becoming a Solar Broker
Contact Information:
Prime Solar, LLC
823 West Park Avenue, #256
Ocean, NJ 07712