1. Obagi is TRANSFORMING VITAMIN C
Nature’s Powerful Antioxidant

2. A complete line of superior antioxidant formulations for daily use

3. Obagi Professional-C Serum in four concentrations

4. Obagi Professional-C Serum 20% and 15%
Highest 20% Concentration
High 15% Concentration

5. Obagi Professional-C Serum 10% and 5%
5% Concentration
10% Concentration

6. Obagi’s Vitamin C Serums
Neutralize free radicals at all layers of the skin
Help maintain normal cellular turnover
Build collagen
Lighten and brighten skin
Reduce inflammation
Decrease transepidermal water loss

7. Obagi Professional-C Serums
Preventative
Super fine wrinkles
Dry Skin
Very mild pigmentation
Desires antioxidant therapy
Not ready for a complete system
References dry skin
Initial redness caused by the Obagi Nu-Derm System
Minimal product usage
Cannot promise everyday use
Category
Condition
Concerns
Commitment

8. Obagi Professional-C Serum 20%
Formulated with the highest available L-ascorbic acid
This product is suitable for patient with normal to oily skin
Apply to face, chest and neck

9. Obagi Professional-C Serum 15%
Formulated with a high concentration of 15% L-ascorbic acid
This product is suitable for patients with normal skin types
Apply to face, chest and neck

10. Obagi Professional-C 10%
Formulated with an effective concentration of 10% L-ascorbic acid
This product is suitable for dry, sensitive or reactive skin
Apply to face, neck and chest

11. Obagi Professional-C 5%
Provides antioxidant protection for the sensitive eye area
This product helps prevent premature signs of aging around the eyes
Apply to area around the eyes – all around the ocular bone

12. Obagi Professional-C Serum
Transforms vitamin C for skincare specialists and physicians
Providing superior results:
Greater penetration
Maximum antioxidant protection
Greater stability than competitors
Low side effect profile

13. Penetration Study
Obagi Professional-C Serum and
Leading Competitor Penetration Study
Significantly better penetration to the dermis and epidermis
34% better penetration of Obagi Professional-C Serum 20% then SkinCeuticals 20%
50% better penetration of Obagi Professional-C Serum 10% then SkinCeuticals 10%
Microgram Recovery

14. Obagi’s Vitamin C Serums
Offer complete line of antioxidant therapy that:
Helps maintain normal cellular turnover
Builds collagen
Lightens and brightens skin
Reduces inflammation
Decreases transepidermal water loss
Clinically tested to be noncomedogenic with minimal side effects
Easy to use and fast acting

15. Who should use Obagi Professional-C Serum and/or Cffectives?
Patients new to your practice who are not ready to use multiple products
Those with sensitive skin who desire protection from future damage
Patients who desire maximum antioxidant therapy
Patients experiencing initial redness within the Nu-Derm System
Patients undergoing non-ablative laser treatments
Patients undergoing epidermal skin resurfacing treatments (i.e. Microdermabrasion/dermaplaning)

16. How does Obagi Professional-C Serum fit in with the other Obagi Systems?
Obagi Nu-Derm System
After Toner
First 6 weeks primarily to help reduce irritation
Antioxidant boost while on the Nu-Derm System
In maintenance, morning and/or evening
Obagi-C Rx System
Not to be used in the initial treatment
Can be introduced in maintenance after pigmentation has been resolved
Use in morning in place of Obagi-C Rx Serum; continue using Obagi-C Rx Night Cream

17. How does Obagi Professional-C Serum fit in with the other Obagi Systems?
Sold as a stand alone
Use after cleanser
And before moisturizer, sunscreen or make-up
Once or twice daily
As a back-bar product
After non-ablative laser treatments followed with a sunscreen, if applicable
Patients undergoing epidermal skin resurfacing treatments (i.e. Microdermabrasion/dermaplaning)

18. Obagi Professional-C Serum
Give your patients the opportunity to experience the best results in vitamin C therapy

21. Obagi Professional-C Serum Launch Special Offers
Purchase Amount
Disc %
Disc $
Up to:
Free Unit Equivalent
(avg. unit $)
Counter Cards
Take-ones
**Samples $
20% $ 8 2 25 12 $
25% $ 13 $
30% $ 20 3 50 30
$2500 +
35%
$875+
20+ 40
*Cffectives 5 & 10%
(Min 24 units)
$240+ 6+
N/A

22. Obagi is transforming vitamin C for your patients!