1. EU system for geographical indications for agricultural products and foodstuffs
Gent, Diederik DE SMEDT European Commission DG Agriculture and Rural Development Unit H2 – Agricultural product quality policy

2. Content 1. EU schemes 2. Benefits 3. Content of application
4. Statistics

3. 1. EU schemes

4. Legislation Wines – Regulation (EC) No 1234/2007
Spirits – Regulation (EC) No 110/2008
Agricultural products and foodstuffs - R(EU) No 1151/2012 (replaces R(EC) 510/2006)
 This presentation will focus on agricultural products and foodstuffs

5. ] PDO: Protected Designa- tion of Origin
PGI: Protected Geographical Indication
TSG: Traditional Specialty Guaranteed ]
= Geographical Indications (GIs)
BOB: een naam die een product aanduidt:
a) dat afkomstig is uit een bepaalde plaats, een bepaalde streek of, in uitzonderlijke gevallen, een bepaald land;
b) waarvan de kwaliteit of de kenmerken hoofdzakelijk of uitsluitend zijn toe te schrijven aan de specifieke geografische omgeving met haar eigen door natuur en mens bepaalde factoren, en
c) waarvan alle productiestadia in het afgebakende geografische gebied plaatsvinden.
Bijv.: Opperdoezer Ronde (NL), Comté(FR), Feta (EL)
BGA:
BGA: een naam die een product aanduidt:
a) dat afkomstig is uit een bepaalde plaats, een bepaalde streek, of een bepaald land;
b) waarvan een bepaalde kwaliteit, de faam, of een ander kenmerk hoofdzakelijk aan de geografische oorsprong ervan is toe te schrijven, en
c) waarvan ten minste een van de productiestadia plaatsvindt in het afgebakende geografische gebied.
Bijv. Gouda Holland (NL), Aceito balsamic di Modena (IT)
GTS: naam van een specifiek product of levensmiddel dat:
a) het resultaat is van een productiewijze, verwerkingswijze of samenstelling die in overeenstemming is met het traditionele gebruik voor dat product of dat levensmiddel, of
b) is vervaardigd uit de traditioneel gebruikte grondstoffen of ingrediënten.
Geen afgebakend grondgebied
Bijv: boerenkaas (NL), oude geuze (BE), Jamon Serrano (ES)

6. Comparison PDO PGI TSG Name Link with geographical area (GA)
Specific place, region or (exception) country
Specific place, region or country
≠ Geographical Indication
Link with geographical area (GA)
Essentially or exclusive
Quality, reputation or other characteristic
No delimited GA.
Traditional method of production or product composition.
Production steps
All in GA
At least one in GA
Anywhere
Raw materials GA

7. GIs -2 types: PDO and PGI + + = geographical area 2. specific product
3. causal link =
4. PGI or PDO

8. PGI and PDO COMMON POINTS DIFFERENCES Type of products
Geographical names
Products have to fully originate in the region of which they bear the name
Registration Procedure
Protection level
Controls
DIFFERENCES
Link to the geographical environment (stronger for PDO)
Reputation (only PGI)
Number of production steps to be realized in the region
All raw materials originate from the region (only PDO)

9. Belgium Spirits (E-Spirits-drinks database)
Agricultural products and foodstuffs (DOOR database)
Wines (E-bacchus database)

10. Scope of Regulation (EU) 1151/2012
on Geographical Indications and
Designations of Origin
Agricultural Products:
Fresh meat, dairy,
honey, oils & fats,
fruit & vegetables,
fresh fish, spices
Foodstuffs:
beers, beverages
from plant extracts,
pasta, pastry,
mustard paste, bread, cereal products
Other agricultural products
hay, cork, essential
oils, wool, flowers
& plants,
wicker
Not covered: Wines &
Spirits,
handcrafts
products,
mineral waters

11. New in Regulation (EU) 1151/2012
Scope: Extended to chocolate, leather, feather and fur – Art 2
Definitions: For PDO the fact that the name identifies a product originating from a "country" is still an exception. No longer the case for PGI (TRIPS adaptation) – Art 5(2)
Use of the PDO and PGI logo: Becomes compulsory (3 years after entry into force of the Regulation) for products originating in the Union - Art 12(3) and 59. It is also allowed for products originating in third countries marketed under a name entered in the register – Art 12(6)

12. New in Regulation (EU) 1151/2012
Role of "Producer Groups": more explicitly mentioned (monitoring the name's use in trade, promotion activities, development of relevant economic expertise, etc.) – Art 45
Procedural delays significantly shortened
Controls clarified (no change in substance): Clarification that the control shall cover two levels - Art 36(3):
production level, before the product is placed on the market (respect of the specification)
use of the registered name on the market

13. 2. Benefits

14. Benefits - producer
Name is reserved to products respecting the specification and are produced in a delimited geographical area (IP protection)
Administrative protection by public authorities
Name is not reserved to 1 single owner (TM), but can be used by all producers respecting the specification
Differentiation on the market allows often a better price and better division of the added value

15. Benefits - consumer Has a guarantee on
Origin of the product
Quality of the product (specification)
Authenticity of the product (no imitiation)
Guarantee is assured by controls on production site and on the market.
GIs prevents the standardization of food and offers a wider choice to consumers

16. Other benefits Rural development GIs encourage the preservation of:
Biodiversity: plant, animal, …
Local savoir-faire and tradition
Landscapes => positive impact on tourism
As an important part of our culture, GIs contribute to social cohesion, rural development

17. IP protection Protection to the NAME not to the product.
Right to use: applies to ‘any operator’ respecting product specification
Protection indefinite (but possibility of cancellation if no use for 7 years or if compliance with the product specification is no longer ensured)

18. 3. How to apply?

19. Practicalities ‘producer group’ Specification Single document
Control body
Send via DOOR for agricultural products and foodstuffs

20. Essential elements of application
Name
Description of product
Rules on labelling, packaging
Geographical area
Link between product and geographical area

21. Process

22. Guide for applicants
See:

23. 4. Statistics

24. Overview
DOOR: 1128 GI names for agricultural products and foodstuffs (and 40 TSG)
E-Bacchus: 1561 GIs for wines
E-Spirit-Drinks: 331 GI names for spirits

25. Overview registrations per country (agricultural products and foodstuffs - state of play – total =1128)

26. Overview registrations per country (agricultural products and foodstuffs - state of play – total =40)

27. Overview registrations per country (Wine - state of play 30. 04
Overview registrations per country (Wine - state of play – total =1561)

28. Overview PDO/PGI per sector (11.09.2013 - n=1128)

29. Sales value
Sales value of EU GIs: €54.3 billion in (estimated at wholesale stage in the region of production)
5.7% of the total EU food and drink sector
Estimate of EU GI exports value: € 11.5 billion
15% of EU food and drink industry exports

30. Value GIs (2010)
Source: Study done by AND-international in 2012 for European Commission, DG AGRI

31. Value premium rate in the EU27 by scheme
The premium a GI can expect from the market, compared to non-GI products
 on average, the price of a GI product is 2.23 times the price of a comparable non-GI products
Value premium rate in the EU27 by scheme
/!\ does not reflect value added and profitability of the GI schemes as it does not take into account the additional cost of compliance with GI specifications

32. Conclusion Geographical indication:
identifies authentic, quality product, with intrinsic link to its place of production
helps consumer choice
gives robust IPR protection
marketing tool

33. More information Agricultural products and foodstuffs
Council and European Parliament Regulation (EU) No 1151/2012
Quality policy web-pages:
Wines
General website
Questions?
diederik.de-smedtatec.europa.eu