1. SM 472.42 8 & 9 Winter 2012

2. Strategic Planning Approaches  “Generic”  Product/Market  Goals  SWOT TOWS matrix  BCG matrix  Environmental scanning  Five Forces  Benchmarking  Diamond-E  Scenario Planning  Product Cycle  Game theory  Strategic Group Map  Value Web  Strategic Choice

3. Strategic Group Map # locations price Canadian retail hardware independents regional Rona Beaver McDairmid international Home Depot national Canadian Tire department stores Sears department stores WalMart

4. Strategic Group Map market share price Canadian retail hardware independents regional Beaver McDairmid international Home Depot national Canadian Tire department stores Sears department stores WalMart

5. Strategic Group Map quality Chain -ness Winnipeg speciality coffee shops Starbucks 2 nd Cup Timothy’s That place on Corydon Fyxx That place on Osborne

6. Strategic Group Map ? ? Canadian sports news St. Malo Provincial Park

7. Value Web supplier retailer retailer complementorcompany productcomplementor customer

8. Strategic Choice What is an alternative? 1.Mutually exclusive 2.Coherent 3.Complete 4.Probably successful

9. Strategic Choice constructing organizational scenarios:  steps in constructing scenarios – 1.use industry scenarios 2.develop common-size financial statements 3.construct detailed pro forma financial statements for each alternative that forecast effects on return on investment

10. Projections Last Historical Trend 19— FactorYearAverageAnalysis OPMLOP OP Comments GDP CPI Other Sales units Dollars COGS Advertising & marketing Interest expense Plant expansion Dividends Net profits EPS ROI ROE Other Scenario Box  Pro Forma Statements

11. Strategic Choice Corp Finance  Net Present Value  WACC  IRR

12. Strategic Choice attitude toward risk:  risk is composed of: probability of effective strategy amount of assets committed length of time of asset commitment

13. Strategic Choice Real Options Approach  step-by-step decision-making the problem of sunk costs

14. Strategic Choice stakeholder pressures 1. effect 2. intensity 3. reaction probability

15. Strategic Choice org culture pressures  alignment top level bottom level community history “observers”  reactions foot-dragging sabotage recrimination

16. Strategic Choice process  evaluation  selection  not consensus  discussion  disagreement  programmed conflict

17. Strategic Choice process  Dialectical Inquiry 2 proposals different assumptions  discussion  disagreement  programmed conflict

18. Strategic Choice process  Devil’s Advocate  discussion  disagreement  programmed conflict