1. Using Technology Effectively Caroline Hargrove World Rowing Coaches Conference 22 nd January 2011

2. F1 AN INTRODUCTION 02

3. McLaren APPLIED TECHNOLOGIES AN INTRODUCTION 03

4. “To realise breakthroughs in performance through the application of McLaren technology and design” 04

5. TECHNOLOGY AND DATA UNDERPINS EVERYTHING WE DO 05

6. IF YOU CAN MEASURE 500 SIMULTANEOUS DATA FEEDS WHY WOULD YOU SETTLE FOR JUST ONE? 06

7. 07

8. 500 SENSORS PER CAR Creating over 1100 channels at up to 1000Hz 1,400,000,000 DATA POINTS IN RACE 10GB of time-series data over a race weekend...IN REAL TIME 08

9. 09 Test / Race Test / Race Pre & Post Race Analysis Pre & Post Race Analysis Design & Manufacture Design & Manufacture Simulate Real-time Data Capture, Management & Visualisation McLAREN F1 CYCLE

10. 10 DESIGN PROCESS FEA CFD ANALYSIS

11. 11 WIND TUNNEL

12. 11 RACE

13. 12 RACE SIMULATION

14. 13 SIMULATION CAR DEVELOPMENT DRIVER TRAINING RACE ENGINEER TRAINING

15. 14 Driver controls Model validation

16. 15 RACE STRATEGY OFFLINE DRIVER TRAINING TOOLS

17. 16 HUMAN HIGH PERFORMANCE

18. 17 HUMAN HIGH PERFORMANCE Mental Energy Health & Fitness Skill Acquisition Health & Fitness Mental Energy Skill Acquisition

19. 18 HUMAN HIGH PERFORMANCE Health & Fitness Mental Energy Skill Acquisition Collect general health & wellbeing data Nutrition questionnaires HRV monitoring and questionnaires for recovery

20. 19 HUMAN HIGH PERFORMANCE Skill Acquisition Health & Fitness Mood questionnaires Correlation with performance Mental Energy

21. 20 HUMAN HIGH PERFORMANCE Health & Fitness Simulator Analysis tools Race performance analysis Pit-stop practices Video analysis Skill Acquisition Mental Energy

22. GOING BEYOND F1 21

23. Balance varies with Application & Sport – same principles apply. 100% Human 100% Machine 50:50 OPTIMAL EQUIPMENT PERFORMANCE OPTIMAL HUMAN PERFORMANCE 22

24. 23

25. 24 PERFORMANCE IMPROVEMENT LOOP Measure Analyse Change Perform Real-time Data Capture, Management & Visualisation

26. 25 CRITICAL SUCCESS FACTORS MAKING CHANGES In Game tactical Changes In Training Defining areas for improvement Setting & Measuring Progress towards goals Preventing Injuries VISUALISATION Simplified & customisable Real-time + post-event DATA COLLECTION Un-obtrusive Convenient DERIVATION/DISTILLATION Innovative/Customisable Real-time + post-event

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29. Technology and Data underpin everything we do Optimal Equipment Performance Optimal Human Performance SUMMARY 28