1. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE HP IT for Business Certification April 23, 2013

2. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 2 Introducing HP ATA - IT for Business Empowering business students with practical skills to thrive in a technology-driven world Today The IT expectations gap HP ExpertOne & HP Institute Closing the gap with HP IT for Business HP Institute Accredited Technical Associate certification for business students

3. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 3 Businesses struggle to translate promise of new technologies into clear IT strategies IT expectation gap Time Capability 2020 2T devices connect to the Internet 4 2013 Mobile apps download > 21B 2 2014 130M Enterprise users in mobile cloud 3 2010 Created 8x more data 1 Business expectation IT capability GAPGAP IT and business skills Business processes Governance and alignment

4. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 4 The path to realizing the promise of convergence, cloud, big data and any new technology IT and business must evolve together to close the gap Time Capability Compartmentalized IT owned in each LOB No cross company leverage, user exp. Standardized IT cost focus: skill silos Little IT innovation Executive mandate Optimized IT cost focus: Optimize platform & processes Joint gov and prioritization Service Oriented Business outcome driven IT as innovation rather than cost center Business expectation IT capability Goal: IT capability and capacity matches business needs

5. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 5 Skills business professionals need to evolve business Technology acumen Identify and leverage technologies to achieve business outcomes Systems thinking and innovation Collaboration and inquiry in order to understand the “big picture” and develop creative solutions to business challenges Practical experience managing IT/business initiatives Keep IT initiatives on track and ensure they deliver on the business objectives “To be productive contributors to society in our 21st century, you need to be able to quickly learn the core content of a field of knowledge while also mastering a broad portfolio of essentials in learning, innovation, technology, and career skills needed for work and life.” - Trilling and Fadel, 21st Century Skills 21 st century business roles require technology awareness and creative problem solving

6. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 6 New HP Institute ATA IT for Business certification Empowering business students with practical skills to thrive in a technology-driven world Knowledge Drive alignment with IT and business to achieve real results Experience Practical experience managing execution of business-driven technology initiatives Community Stay current with ongoing access to experts and information

7. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 7 Based on industry standards, powered by HP HP Institute offerings IT career path Business career path IT For Business IT acumen for business leaders Driving business outcomes through technology Owned IT Outsourcing Cloud services Converged Infrastructure IT For Business IT acumen for business leaders Driving business outcomes through technology Owned IT Outsourcing Cloud services Converged Infrastructure HP ATA Certification IT Architect Cloud Cloud essentials Choosing between onsite, hosted, and cloud services Networks Designing and deploying wired and wireless networking solutions Virtual networking Network security and management Connected devices Designing and deploying multidevice solutions (PC, laptop, mobile device, and virtual clients) Client security, management Consuming hosted, cloud applications Servers & storage Designing and deploying server and storage solutions Optimizing applications Security and management Cross-technology virtualization Cross-technology integration Business acumen for IT leaders

8. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 8 No existing comparable course or certification offering Competitive Research: HP ATA – IT for Business No other IT vendor offering for business students Many universities/colleges have an IT Intro course as part of a business program Conceptual focus, limited practical content Opportunity to add value through practical experience and current industry context 3 rd party assessments allow many institutions to access government funding for vocation programs Closest content: ITIL, PMI, IIBA delivered primarily within commercial training centers Growing presence in academia IT for Business is complementary with CAPM, ITIL Foundation, CCBA Each have some overlap but relatively small HP program can provide a great entry level with employability

9. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 9 HP Institute is a partnership with academic institutions to infuse practical skills and business context into education. Benefits: HP Institute objective is employability Students/professionals Students gain practical experience and industry-recognized certification right in the classroom which helps them get a job. Academic institutions and educators Providing students with skills that employers are looking for differentiates schools and educators and helps them place students in careers. Business and industry Continuous access to talent with precisely the skill and expertise they need.

10. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 10 Where does HP ATA – IT for Business fit? ● Colleges and universities that offer a Management Information Systems (MIS) programs ● Community college business programs (Admin, Mgmt, Ops) ● Continuing Education programs ● All other business degree programs 2/4 yr MIS programs

11. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 11 Student Profiles 1. Entrepreneurship Track (startups esp. tech) Analyze IT business models and costs and incorporate within their business plan IT acumen for business leaders − IT solution elements, data classification, security, traditional vs. cloud, etc. 2. Entry-level Business Analyst track Business side management of IT projects − Stakeholder relationships − Business scope − Business side tasks (Coordinating UA testing, project signoff, etc.) Alignment of IT project parameters to business goals − Managing financials (CapEx/OpEx), time-to-value, etc.

12. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 12 Customizable program to meet academic objectives HP ATA - IT for Business complete learning solution Skills Content: Identify the key pillars of IT and describe how they are used to solve business problems Infrastructure components, business applications, security and management, and relevant services Data classifications and data management procedures Identify business objectives and evaluate solution options Assess potential technology solutions Define the key success factors and constraints Quantify the business value of the solution Plan, execute and monitor an IT-driven solution using real-world scenarios Prepare and execute business-side project plan Student materials: eBook or printed courseware (40-60 hours lecture, 30-40 hours homework) Practical exercises (15-20 hours of planning, executing and monitoring three customer scenarios) Practice test with feedback and remediation per learning objective Certification exam leading to industry recognized credential Educator materials: Lecture material and PowerPoint slides Lesson plans Teacher training and preparation

13. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE 13 Customizable program to meet academic objectives HP Institute for Higher Education: Business Suite ProgramOption 1Option 2 Instructional content A la Carte Individual exam vouchers: SRP $89 USD (Academic Price: $69.50 ) Courseware eBooks: $40 USD Practice tests: $39.95 USD Site license Annual site license: $5,000 USD Same tier pricing applies as current K12 Technical Suite license Cap at 250 (exams, practice tests, courseware) Access to all all business HP ATA content: Exams, eBooks, practical experiences, practice tests and self assessments Optional additional elements eBook: $40 USD Textbooks: $60 USD Available in English today, additional languages in 2013 and 2014 IT for Business sold as a separate license from technical suite (targeting Higher Ed) Discount of $1k for institutions that purchase both Technical and Business Suite licenses Planning for a pricing increase on Technical Suite licenses; Business Suite pricing will remain consistent

14. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE Questions

15. © Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP CONFIDENTIAL UNTIL LAUNCH – DO NOT DISTRIBUTE Thank You