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Nuts and Bolts of a Closing Argument NITA Presentation for Juvenile Defenders September 18, 2011 By Michael Washington
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Getting permission I used to say... Your Honor, it will only take a moment, and it will better assist the Court’s understanding of the relevant issues in this particular case.
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Now I say... In less than 2 minutes I can help the Court understand our issues.
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Goals for Opening Statement Have a Theme Tell YOUR Story, quickly Use clear, simple language Start persuading
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Persuasive Story Explains all known facts Explains reasons for behavior Told by credible witnesses Supported by details Is consistent with common sense
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Closing Argument Parts needed... Your Delivery Your theme Exhibits The Law Your best facts Your weaknesses Emotional connection YOU & The Judge
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Your Delivery Make eye contact Lose the notes Use visual aids Create Drama Use gestures, inflection, pauses
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The 60-30-10 Rule 60 % Appearance Body Language Dress Composure 30 % Sound Tone / Variety Pace / Volume 10 % Content Word choice
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Statistically Speaking (7%) seven percent of information delivered verbally is remembered after three days. (65%) sixty-five percent of information delivered both visually and verbally is remembered after three days. * Effectiveness * UM/3M Study, Management Information Systems Center, School of Management, University of Minnesota
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Your Theme Starts your closing Links back to your opening Provides continuity to case Provides organizational framework for argument
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Exhibits Must use some because A picture’s worth... Don’t use all - choose only most persuasive Create simple demonstratives Practice how you will handle them and know where you will store them Show them to opposing counsel if any issue of fairness
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The Law Identify the issues in dispute Show how the evidence/facts apply Tie them to the verdict
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Your best facts Facts first – then conclusions Use their witnesses Accept what they concede Tie to your theme Don’t try to recite all of your good facts
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Your weaknesses Acknowledge them Spin them If you can’t spin, explain why despite them you still win
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Emotional connection Find the moral outrage of the other side’s claim Appeal to Justice, Fairness, Common Sense – not prejudice Advocate = Persuade
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YOU & The Judge Talk to her (or him) Use plain language – simplify Read their response (body language)
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Final Thoughts Remember primacy and recency Finish confidently (dismount) Review, Practice, Revise Accept the fact you might goof Be Yourself
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