1. San Diego Crew Classic San Diego Crew Classic ® SDTMD Presentation February 14, 2014

2. San Diego Crew Classic Crew Classic ® An Iconic San Diego event Long history and tradition National and international recognition One of the largest rowing regattas in the USA 2 THANK YOU

3. San Diego Crew Classic MEDIA Exposure Advertising  Rowing Media Ad Campaign  Social Media Platforms  Travel / Tourism Press  Over 1 billion media impressions worldwide  Live Streaming 3

4. San Diego Crew Classic THE RIGHT Programs Top rowing clubs and universities – High Caliber Competition 4,000 athlete participants  High existing / potential income levels  Geographically diverse background  Likely to return to San Diego in the future 4 *** Past Participants ***

5. San Diego Crew Classic ROAD MAP Long term sustainable growth 5 2014 Goals of reducing reliance on TMD Growing the Event 2015 2016 = + Building on our Success

6. San Diego Crew Classic 2014 Funding REquest 6 2014 Advertising$50,000 Team Payout$60,000 Travel$6,000 Research$4,500 TOTAL$120,500

7. San Diego Crew Classic TMD Roi 7

8. San Diego Crew Classic 8 SAN DIEGO CREW CLASSIC