1. Internet Redesign Project Texas Workforce Commission
Deborah Bice-Broussard, Ph.D.
PESO-WG, October 13, 2011

2. Internet Home Page Redesign – Texas Workforce Commission
Presentation Purpose
Describe elements of TWC’s website redesign project
Identify how accessibility is incorporated throughout the project
Internet Home Page Redesign – Texas Workforce Commission

3. Internet Home Page Redesign – Texas Workforce Commission
Topics
Project goals, benefits & scope
Challenges
Keys to success
Process
Accessibility
The new design
What’s next
Resources: Book references
Internet Home Page Redesign – Texas Workforce Commission

4. Internet Home Page Redesign – Texas Workforce Commission
Project Goals
Enhance communications & outreach
Update look & functionality
Plan for completing incremental redesign
Lay foundation for ongoing strategic, dynamic website development
Internet Home Page Redesign – Texas Workforce Commission

5. Internet Home Page Redesign – Texas Workforce Commission
Customer Benefits
An improved, user-friendly website with a logical structure and design
Establishes clearly TWC’s identity and services
Provides a clear path to relevant information
Reduces effort and time to find information or complete tasks on the website
Internet Home Page Redesign – Texas Workforce Commission

6. Project Scope: Included
Redesign of TWC’s home page, menu pages, & layout of other types of pages
Governance structure for approving future routine changes to the website
Strategic roadmap for incrementally redesigning the entire website
Internet Home Page Redesign – Texas Workforce Commission

7. Project Scope: Excluded
Redesign of content/detail pages
Changes to TWC Web applications & other TWC sites
e.g., WorkInTexas.com, Labor Market and Career Information, Texas Industry Profiles
Redesign of TWC’s Intranet website
Internet Home Page Redesign – Texas Workforce Commission

8. Internet Home Page Redesign – Texas Workforce Commission
Challenges
Diverse customer interests
High number of programs & services
Large amount of content, many owners
Limited resources (budget, time, staff)
Adequate stakeholder participation
Internet Home Page Redesign – Texas Workforce Commission

9. Internet Home Page Redesign – Texas Workforce Commission
Keys to Success
Clear & sufficient communication
Having the right people involved
Shared expectations & standards
Timely & accurate input
Follow-through & execution
Teamwork, collaboration
High quality artifacts
Checkpoints, early review
Internet Home Page Redesign – Texas Workforce Commission

10. Internet Home Page Redesign – Texas Workforce Commission
Process
Collaborative effort – team, stakeholders
Agency standard project management practices & tools (PMO)
Requirements – project definition, law & rule, Web Trends analysis, best practices research, requirements gathering sessions, agency standards, technical
Internet Home Page Redesign – Texas Workforce Commission

11. Internet Home Page Redesign – Texas Workforce Commission
Process, continued
Home page design options (3)
Information architecture
Static prototypes
Focus groups, surveys
Home page design selection
Detailed design
Internet Home Page Redesign – Texas Workforce Commission

12. Internet Home Page Redesign – Texas Workforce Commission
Definitions
Usability: The ease with which individuals can use a product in order to achieve a specific goal.
Accessibility: The extent to which individuals with disabilities can perceive, understand, navigate, and interact with a product.
Internet Home Page Redesign – Texas Workforce Commission

13. Internet Home Page Redesign – Texas Workforce Commission
Accessibility
Request for proposals
Vendor selection
Contract / Project deliverable expectations
Project kickoff
Requirements gathering
Coding / Development (agency standards)
Unit Testing
Internet Home Page Redesign – Texas Workforce Commission

14. Internet Home Page Redesign – Texas Workforce Commission
New Design
Site:
Feature highlights
Internet Home Page Redesign – Texas Workforce Commission

15. Internet Home Page Redesign – Texas Workforce Commission
What’s Next?
Complete remaining project deliverables
Internet Governance
Future Internet Redesign Planning
Develop agency content strategy
Maintain website style guide & design concept
Conduct ongoing usability testing
Internet Home Page Redesign – Texas Workforce Commission

16. Internet Home Page Redesign – Texas Workforce Commission
Resources: Books
Don’t Make Me Think: A Common Sense Approach to Web Usability – Steve Krug
Letting Go of the Words: Writing Web Content That Works – Janice (Ginny) Redish
Content Strategy for the Web – Kristina Halvorson
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems – Steve Krug
Internet Home Page Redesign – Texas Workforce Commission

17. Internet Home Page Redesign – Texas Workforce Commission
Q&A
Questions or comments now?
Questions later:
Deborah Bice-Broussard
Project Management Office, TWC
Internet Home Page Redesign – Texas Workforce Commission