1. Dr. Matt Varga Jonna Greer University of West Georgia
Assistant Professor of Counselor
Education and College Student Affairs
Jonna Greer
University of West Georgia
& Agnes Scott College
Graduate Assistant

2. Why Technology?
Astin (1984) – an institution’s policies contribute to student development.
Levine and Dean (2012) – technology is a developing area inside and outside of the classroom
Ellison, Steinfield and Lampe (2007) – students are more connected to campus and informed of campus activities
Tinto (1993) – Increased engagement and connection contributes to student success.

3. Presentation Outcomes
Develop knowledge of the needs of multiple generations of students and the role of technology within the generations.
Explore the importance of engaging students through technology
Discuss the different types of technology available for free and for cost
Gain understanding of best usage for your office and campus

4. Types of Technology Social Media Online learning tools
Online Storage Sites
Polling software
Online forms
Assessment and Survey sites

5. Technology for Multiple Generations
What does this tell us?
Source:

6. Factors to Consider when Implementing Technology
Amount
Usage
Branding
Staffing
Connecting
How much technology is too much?
How often to utlilize?
How is technology better promoting your brand?
Staffing – who will be in charge of the new technology
How are your students connecting, if connecting at all with technology?

7. Research and Supporting Use
Social media
Facebook
Twitter
LinkedIn
Current Generation
Tech-Savy
Engagement
Democratic
Benefits
Spatial Boundaries
Temporal Boundaries
Endless Information
Facebook – 1.11 Billion users (1/7th of the world’s population)
Twitter – 645 million users
LinkedIn – 259 million users
This current generation is tech-savy as they have grown up with iPad’s iPhones, and other means that directly connects them to their social world. Currently 95% of undergraduates utilize Facebook in some form. Additionally, this current generation want’s to feel connected to everything, they want to be involved and want to know what is going on. They also want to be heard. All of these things contribute to their need and desire for social media, because it fulfills that desire.
The benefits of social media excludes the restrictions placed on classroom engagement and face-to-face interactions; We have access to endless amounts of information and can communicate. For example, students send me articles via facebook, I post articles via facebook; they begin to think about issues we discuss in class and review these articles with a critical eye all while doing somehting else thereby eliminating the temporal limitations of learning.

8. How often do you utilize social media in your profession?

9. Programming and Marketing with Social Media
Passive programming – post facts and statistics
Photo competitions
Directly invite students to events (must be friends first)
Post daily information such as the weather to gain loyalty
Promote your brand and show students what your office is all about

10. Example Social Media Instagram: Twitter: Facebook: Vine:
Agnes Scott College Center for Student Engagement’s Instagram page
University of West Georgia’s Weekend Programming Instagram page
Twitter:
@CSE_ASC @UWG_Weekends
Facebook:
Agnes Scott College Center for Student Engagement’s Facebook page
Vine:
@CSE_ASC
Hyperlinks are now in the icons at the top and should probably be brought up before.

11. Facebook Page, Person or Group
Multiple managers Page analytics for posts
Organization or business
No direct updates on notifications
Must invite students to events through your personal friends
Only one login
Some direct updates on notifications – goes through news feed
Can invite all of your “friends” to an event
No page analytics
Multiple managers under personal account
No analytics
Organization or business
Direct updates on notifications
Create events and share files
Must join group to have full access

12. Facebook Page

13. Facebook Person

14. Facebook Group

15. Twitter Hashtags: #NASPA2014 Questions to consider:
Use for “What to do?” at your campus.
Organize tweets
Tweet topics
Questions to consider:
How many hashtags are too much?
What hash tags are my students using?

16. Online Learning Tools Blackboard Moodle
Leadership retreat resources (online storage)
Safe Zone Training
and materials
Engage students
through discussions
Create online
orientation module or
leadership course

17. Online Applications and Forms
Google Drive Forms
Wufoo
Advantages: Clean interface, themes, online payment, export to pdf or excel
Fee required for full service
Can also be used for assessment
Can only share with purchase of multiple users
Advantages: Easy to share with other google users, automatically into excel
No Fee required
Can also be used for assessment
Can also be used for storage and shared via gmail

18. Wufoo Application

19. Google Form

20. Surveys and Assessment Tools
Survey Gizmo
Google Forms
Survey Monkey
Surveys can be duplicated
Reports can be downloaded
Share via and social media
Costs for more advanced themes and analytics
Can share forms with other users via Gmail
Downloads into live excel format
Data analysis sheet cuts off some responses
Easy to use and pre-created templates
Share via and social media
Use one shared login
No analytics
Can be downloaded in multiple formats
Share via and social media
Costs for upgrades such as theme and analytics

21. Survey Gizmo

22. Google Form

23. Survey Monkey

24. Video Technology Engages visual learners
Pride assists with participation
Dalton State College Road Runner Respect Video Project
Source: Daltonstate.edu

25. Technology Branding Activity
On a sheet of paper, write down three words that describe your office, or program, etc.