1. Product Info Publication Day: Mon – Sat Frequency: Daily Cover Price: 33p Evening Post Circulation Area: Nottinghamshire Circulation: 51,526 (ABC July – Dec 08) Daily Readership: 145,912 (JICREG April 2009) Weekly Readership 305,887 (JICREG April 2009) Nottingham Evening Post The Nottingham Evening Post has been Nottinghamshire’s local newspaper for more than 130 years. Every day we publish compelling local news and information which make us the most trusted media across the city and county. We champion our communities’ aspirations and support local people to make a difference. The Evening Post is at the heart of local trade. We connect local consumers and businesses. We publish a different supplement every day informing and supporting every purchasing decision made by local people. Key Information

2. The Nottingham Evening Post reaches 305,000 people in the e area with every week 1 The average time spent reading the Evening Post is 32 minutes 1 with almost three quarters reading half or more of it 2. The Evening Post provides 943,000 opportunities 2 every week for an advert to be seen. 69,000 Evening Post readers can not be reached via advertising placed in a National Newspaper 2. The Nottingham Evening Post reaches 5,500+ more adults every week than Trent Fm 3. Consumer engagement Nottingham Evening Post 1Jicreg Oct 08. 2TNS Media 2006. Base: All adults 15+ in The Nottingham Evening Post 10%+ area.. 3.Source: Rajar Dec 2008

3. Reach by demographic group Source: TNS Media 2006 in Nottingham Evening Post 10%+ circulation area % Nottingham Evening Post

4. Reader Profile V Local Area Profile Source: JICREG Nottingham Evening Post

5. Reader Profile V Local Area Profile Source: Readers: TNS media 2006 Base: All adults 15+ within 10%+ Nottingham Post Circulation area, Population: CACI 2008 Nottingham Evening Post

6. Coverage Source: TNS Media 2006 in Mail 10%+ circulation area Nottingham Evening Post